"I hope my competitors don't see this."
If you've been responsible for demand generation with a team of BDRs for 5 minutes, then you know the problems and challenges are many. Autobound gives our team the ability to target the right people at the right time with the right message...at scale. Autobound enables new team members to engage prospects on day one at a level that previously would have taken weeks and months to achieve.
Sales Enablement Manager
Skuid previously struggled with identifying the right buyer insights to build an efficient playbook and messaging strategy based on the personas they were targeting. Now, Josh says that even new hires have been able to execute prospect targeting and strategic outbound workflows that only a small portion of fully-ramed BDRs did previously. Skuid has been able to build in and listen for all of the persona-specific insights they care about, then have their BDRs alerted with ready-to-send emails when they occur.
With Autobound’s 3rd party insight tracking technology, Skuid has been able to uncover and act on over 700 news events occuring at their target companies. Knowing that companies who recently underwent a merger or acquisition would likely exhibit pain points around CRM usability that Skuid solves for, the “acquisitions” trigger within Autobound became a powerhouse for their team.
Using Autobound’s insight builder, Skuid was able to use filters to drill down and target the exact companies that fit Skuid’s outbound strategy. That, along with the ability to add additional filters – like hiring trends, technologies used, previous activity data from CRM & more, Skuid was able to get even more personalized and targeted with their outreach.