ROI Calculator

See Your Revenue Impact

Plug in your team's numbers and see how AI-powered personalization translates into more replies, more meetings, and more pipeline.

4.9/5 on G2 (500+ reviews)
2.5x

Conservative reply rate lift

13 min

Saved per email on average

$125K

Fully-loaded SDR cost/year

22

Working days per month

Sales Team ROI Calculator

Adjust the sliders to match your current team. Results update instantly as you move each input.

Your Team Today

5 reps

Number of SDRs/AEs sending outbound

50

Average personalized emails each rep sends daily

3%

Industry average for cold B2B email is 3-5%

$

Average closed-won revenue per deal

3 months

Average time from first touch to closed deal

20%

Percentage of meetings that convert to closed deals

Your Projected Impact

Projected Annual Revenue Lift

$5.7M

Based on 1,139 additional meetings per year

Additional Replies / mo

+248

7.5% projected reply rate

Additional Meetings / mo

+95

From higher reply quality

Hours Saved / mo

1,192

6.8 FTE equivalent

ROI Multiplier

1090x

Return on Autobound investment

Annual Pipeline Comparison

Current Pipeline$14.9M
With Autobound$43.3M

Monthly Meetings Booked

Current50
With Autobound144

Reply rate lift: We apply a conservative 2.5x multiplier to your current reply rate (Autobound customers average 3x+). Reply rate is capped at 25%.

Meeting conversion: We assume 30% of replies become meetings today, and 35% with Autobound (signal-driven outreach improves lead quality).

Time savings: Manual personalization averages 15 minutes per email. With Autobound, that drops to ~2 minutes per email. Savings are valued at the fully-loaded SDR cost of $125K/year.

ROI multiplier: Calculated as (annual revenue lift + time savings value) divided by estimated Autobound cost ($100/user/month average).

Working days: 22 per month. All calculations assume consistent daily output.

Our Methodology

Reply Rate Improvement

Autobound customers consistently see 2-4x improvements in reply rates compared to manually written or template-based outreach. Our calculator uses a conservative 2.5x multiplier. Reply rates are capped at 25% to reflect real-world ceilings even with excellent personalization. Industry benchmarks show average B2B cold email reply rates of 3-5%, with top performers reaching 10-15%.

Meeting Conversion Rates

We model that 30% of positive replies become booked meetings under current conditions, improving to 35% with Autobound. The improvement comes from signal-driven timing (reaching prospects when buying intent is highest) and better personalization quality that attracts higher-fit prospects.

Time Savings Valuation

The average SDR spends 15 minutes researching and personalizing each cold email. Autobound reduces this to approximately 2 minutes by automating prospect research and generating personalized content. Time savings are valued at the fully-loaded SDR cost of $125,000/year, which includes base salary (~$60K), benefits, payroll taxes, tools, data subscriptions, management overhead, and training.

ROI Multiplier

The ROI multiplier represents the total value generated (annual revenue lift plus time savings) divided by estimated Autobound cost. We estimate $100/user/month as an average blended cost across plan tiers. Your actual cost may vary based on team size and plan selection.

Data Sources

SDR cost benchmarks are based on 2025 industry data from SalesHive, Betts Recruiting, and Martal Group. Cold email reply rate benchmarks are sourced from studies by Instantly, Belkins, and Mailforge analyzing millions of B2B email campaigns. Autobound-specific multipliers are derived from aggregate customer data across 2,500+ companies.

Quick Time Savings Estimate

Just want to know how many hours your team could save? Use this simplified calculator.

Time Savings Calculator

5 reps
50
15 min

Time spent researching and personalizing each email

54

Hours / day

271

Hours / week

1,192

Hours / month

14,083

Hours / year

Equivalent to

6.8 FTEs

Worth $846.4K/year in saved labor

Ready to See These Results?

Join 2,500+ companies using Autobound to book more meetings with AI-powered personalization. Start free or talk to our team about your specific use case.

View pricing plans →
4.9/5 on G2 (500+ reviews) · No credit card required