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Website Intelligence API

Send a company domain and get back the changes on its website, such as launches, pricing offers and new markets, as structured JSON.

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POST/v1/companies/enrich

curl -X POST https://signals.autobound.ai/v1/companies/enrich \  -H "X-API-KEY: $AUTOBOUND_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "domain": "hubspot.com",    "signal_types": ["website-intelligence"],    "signal_subtypes": ["productLaunch"],    "limit": 1  }'

200 OK · x-credits-charged: 2

{  "company": { "domain": "hubspot.com", … 2 more },  "signals": [{    "signal_subtype": "productLaunch",    "detected_at": "2026-08-16T00:00:00.000Z",    "data": {      "summary": "HubSpot repositioned Breeze Agents as a d…",      "evidence": "The page changed “Breeze ™ AI that works…",      "source_url": "https://www.hubspot.com/",      … 2 more fields    }  }],  "signal_summary": { "website-intelligence": 1 }}

Replace $AUTOBOUND_API_KEY with your key from the portal.

What's in each record

One record per change on a company's website, with the changed text quoted. Each is one of 38 event subtypes, such as product launches, pricing offers, new markets and events. All website-intelligence subtypes →

companies with a recordsince Mar 2026: 2.8M
new records per monthpublished baseline: 8.7M
have a company domainthe join key: 100%

Companies, records per month and domain rate: audit of all production website-intelligence records, Jul 2026.

signal_subtype: productLaunchThe event, one of 38 values
detected_at: 2026-08-16T00:00:00.000ZWhen Autobound found it (UTC)
data.summary: HubSpot repositioned Breeze Agents as a dedicated AI agent platform and replaced the prior Breeze AI-agent callout with a broader Agent Hub offering.What changed on the site, in one sentence
data.evidence: The page changed “Breeze ™ AI that works with you, and for you” and “Explore Breeze Agents built-in AI that do work for you” to “Agent Hub ™ Deploy and manage AI agents across the platform” and “Explore Agent…The changed text, quoted
data.impact_rationale: This indicates a broader product architecture and potentially stronger emphasis on AI-agent deployment and platform integration, which may support enterprise adoption and cross-selling.Why the change matters
data.source_url: https://www.hubspot.com/The page that changed

Also in this record: relevance

signal_id4dd0b52f-7f02-5fa4-896a-41902b8cef3c

signal_subtype: productHighlightThe event, one of 38 values
detected_at: 2026-08-15T00:00:00.000ZWhen Autobound found it (UTC)
data.summary: Stripe repositioned its embedded-finance offering from banking-as-a-service to a broader embedded-finance proposition covering financial accounts, commercial cards, and lending.What changed on the site, in one sentence
data.evidence: The page changed the label from “Banking-as-a-service” to “Embedded finance” and now describes distributing “financial accounts, commercial cards and lending.”The changed text, quoted
data.impact_rationale: The broader positioning may support expansion beyond traditional banking services and appeal to fintech, payments, and lending customers.Why the change matters
data.source_url: https://www.stripe.com/nz/startupsThe page that changed

Also in this record: relevance

signal_id2cdc1d7f-3297-5576-8d3b-053834826e6f

signal_subtype: pricingPromotionThe event, one of 38 values
detected_at: 2026-08-19T00:00:00.000ZWhen Autobound found it (UTC)
data.summary: Capital One added a Spark Cash limited-time offer providing a $1,000 cash bonus for spending $10,000 in the first three months.What changed on the site, in one sentence
data.evidence: Added text: “Spark Cash Welcome Bonus: Earn a $1,000 cash bonus when you spend $10,000 in the first 3 months.”The changed text, quoted
data.impact_rationale: The offer is designed to accelerate customer acquisition and increase spending at the new Spark Cash account, potentially supporting growth in the business card and savings product categories.Why the change matters
data.source_url: https://www.capitalone.com/small-business/homepage/The page that changed

Also in this record: relevance

signal_id4bd58dc2-44d7-5dea-897e-ae9d59e8c03c

signal_subtype: geographicExpansionThe event, one of 38 values
detected_at: 2026-08-15T00:00:00.000ZWhen Autobound found it (UTC)
data.summary: Nike expanded its visible hiring footprint across North America, Europe, Asia-Pacific, and Vietnam, including new roles in Beaverton, Karnataka, Oxon Hill, and Ho Chi Minh.What changed on the site, in one sentence
data.evidence: New listings include Lead Process Analyst in Beaverton, Senior Software Engineer, ITC in Karnataka, Retail Associate, PT in Oxon Hill, and Innovation Engineer II in Ho Chi Minh.The changed text, quoted
data.impact_rationale: The breadth of openings suggests Nike is building delivery capacity and operational infrastructure across multiple markets, although the diff does not establish whether these represent new offices or newly adv…Why the change matters
data.source_url: https://jobs.nike.com/The page that changed

Also in this record: relevance

signal_idf0a55fba-7635-51be-811e-30d127876131

signal_subtype: eventAnnouncementThe event, one of 38 values
detected_at: 2026-08-16T00:00:00.000ZWhen Autobound found it (UTC)
data.summary: NVIDIA added a July 28 live event focused on running local generative AI on Jetson.What changed on the site, in one sentence
data.evidence: The calendar now lists “Tuesday, July 28: Run Local Generative AI on Jetson,” with a link to an AdEvent event page.The changed text, quoted
data.impact_rationale: The event supports audience engagement and demonstrates practical generative-AI deployment capabilities, but it is a single event rather than a major strategic expansion.Why the change matters
data.source_url: https://www.nvidia.com/en-us/industries/higher-education-research/The page that changed

Also in this record: relevance

signal_id77d71677-0da4-563f-8857-9afcb063dd9b

Every field in a website change signalOne signal = one change on one page.Show all 18 fields

Green rows are filled in the record selected above: HubSpot, Product launch.

Signal

signal_idstring, filled in the selected example: Stable id. GET /v1/signals/{id} returns the signal
signal_typestring, filled in the selected example: Always "website-intelligence" here
signal_subtypestring, filled in the selected example: The event within the type
signal_namestring: Display name. Often empty: use data.summary
detected_atdatetime, filled in the selected example: When Autobound found it (UTC)
associationstring, filled in the selected example: "company" or "contact"

Change

data.summarystring, filled in the selected example: What changed on the site, in one sentence
data.evidencestring, filled in the selected example: The changed text, quoted
data.impact_rationalestring, filled in the selected example: Why the change matters
data.source_urlstring, filled in the selected example: The page that changed
data.relevancenumber, filled in the selected example: Score from 0 to 1

Company

company.namestring, filled in the selected example: The company the signal is about
company.domainstring, filled in the selected example: Root domain. The join key
company.linkedin_urlstring, filled in the selected example: Company LinkedIn page. May be a relative path
company.industriesstring[]: Industry labels, when known
company.employee_count_*integer: Headcount low and high, when known
company.revenuestring: Revenue range, when known
company.descriptionstring | null: Short description. Often null

Pricing and limits

You pay in credits for what a call returns. A call that returns no results is free.

See all plans →

Enrich a company: 2creditsper signal returnedPOST /v1/companies/enrich
Free to start: 1,000free credits at signup
Self-serve plans: $19Starter: 1,900 creditsPacks up to $4,999.
Rate limit: 300requests per minutePer account, shared by all keys.

Questions

What is in a website change signal?

Each signal has a subtype, such as pricingChange, productLaunch or executiveChange, and a data object with a summary, a list of changes, technologies and the page URL.

Can I use the acquisition subtype to track M&A?

No. It tags acquisition content found on a website and is not a deal feed. For deals, use news subtypes acquires and merges_with, or sec-8k subtypes acquisitionAnnounced and acquisitionCompleted.

Which website changes can I filter on?

website-intelligence has 38 subtypes, for example pricingChange, productLaunch, featureLaunch and partnershipAnnouncement. Pass up to 25 of them in signal_subtypes. The live list is free at GET /v1/signals/types.

Make this call with your own key

One key works for all 35 signal types. 2 credits per signal returned with enrich. Calls with no results are free.

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1,000 free credits to start.

Or use it from Claude Code, Cursor or any MCP client

Add the server, run /mcp to sign in, then ask: “What changed on hubspot.com's website this month?”

claude mcp add --transport http autobound https://mcp.autobound.ai/mcp

Use it in Claude via MCP →