aon.com shows sustained growth with 3 consecutive months of increases, up 28% overall to 2M.
What happened
Minimal AI traffic at 0.8% (~18,400 visits). Top: chatgpt.com (90%), gemini.google.com (10%), claude.ai (0%).
Extracted by Autobound
From the Signal API record- Signal
- Sustained growth
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 2,231,792
- Month over month
- +19.3%
- 3-month change
- +27.9%
- Global rank
- 18,047
- Top country
- US (47%)
- Trend
- Consecutive growth
More from Aon
- Executive hireAon appoints Amit B. as Head of Regional Marketing and Events in the GCCExecutive hire
- GlassdoorAccountant reports chaotic system changes and too many remote workersGlassdoor
- Security incidentAon Ransomware Attack Analysis: Termite Group Exploits CVE-2024-50623 in Cleo SoftwareSecurity incident
- PodcastsAon sponsors The Big Swing with Jimmy RobertsPodcasts
- LaunchAon Launches Power Lifecycle Program to Support Conventional Gas Power Projects Powering Digital Infrastructure GrowthLaunch
- PromotionAon names APAC commercial chief Jane Drummond global CCOPromotion
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The full record
From the Signal API recordNumbers
- Country rank
- 7,558
- Category rank
- 103
- Change, 3 months
- +27.9%
- Change, month over month
- +19.3%
- Digital health score
- 79
Details
- Measured month
- Sep 2026
- Category
- finance/finance
- Mail visits
- 95,967
- Traffic band
- Established
- Direct visits
- 901,644
- Search visits
- 301,292
- Small website
- No
- Snapshot date
- Sep 1, 2026
- Social visits
- 198,629
- Website title
- Article Template to Duplicate
- Brand strength
- Strong
- Referral visits
- 705,246
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.8% (~18,400 visits). Top: chatgpt.com (90%), gemini.google.com (10%), claude.ai (0%).
- Geo concentration
- Moderately concentrated
- Search dependency
- Low
- Consecutive months
- 3
- Engagement quality
- High
- Brand keyword ratio
- 5/5
- Website description
- Social Description
- Country rank country
- US
- Digital health label
- Excellent
- Social traffic level
- Moderate
- Brand strength detail
- Strong brand recognition with 40% direct traffic. Brand keyword ratio: 5/5.
Extraction
- Detected
- Oct 12, 2026
- signal_type
seo-traffic- signal_subtype
sustainedGrowth
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/8ef8d999-5260-48a8-9fe2-7060c6d22019 returns this record as JSON. POST /v1/companies/enrich returns every signal for aon.com.
{
"signal_id": "8ef8d999-5260-48a8-9fe2-7060c6d22019",
"signal_type": "seo-traffic",
"signal_subtype": "sustainedGrowth",
"detected_at": "2026-10-12T08:26:56.477+00:00",
"company": {
"name": "Aon",
"domain": "aon.com"
},
"data": {
"trend": "consecutive_growth",
"summary": "aon.com shows sustained growth with 3 consecutive months of increases, up 28% overall to 2M.",
"traffic": {
"2026-07-01": 1745541,
"2026-08-01": 1870461,
"2026-09-01": 2231792
},
"category": "finance/finance",
"relevance": 54.1,
"ai_traffic": {
"total_visits": 18400,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 89.823
},
{
"name": "gemini.google.com",
"rank": 2,
"share": 9.894
},
{
"name": "claude.ai",
"rank": 3,
"share": 0.283
}
],
"traffic_share": 0.008
},
"engagement": {
"bounce_rate": 0.332,
"pages_per_visit": 6.379,
"avg_visit_duration_seconds": 493
},
"global_rank": 18047,
"mail_visits": 95967,
"country_rank": 7558,
"top_keywords": [
{
"cpc": 2.23,
"name": "aon",
"volume": 86350,
"estimated_value": 49480
},
{
"cpc": 1.47,
"name": "aon careers",
"volume": 10130,
"estimated_value": 14160
},
{
"cpc": 4.75,
"name": "aon insurance",
"volume": 6330,
"estimated_value": 2540
},
{
"name": "aon internships",
"volume": 1380,
"estimated_value": 1390
},
{
"cpc": 1.52,
"name": "aon jobs",
"volume": 980,
"estimated_value": 1360
}
],
"traffic_band": "established",
"category_rank": 103,
"direct_visits": 901644,
"search_visits": 301292,
"small_website": false,
"snapshot_date": "2026-09-01T00:00:00+00:00",
"social_visits": 198629,
"top_countries": {
"CA": 0.061,
"GB": 0.113,
"IN": 0.102,
"IT": 0.019,
"US": 0.468
},
"website_title": "Article Template to Duplicate",
"brand_strength": "strong",
"change_3mo_pct": 27.9,
"change_mom_pct": 19.3,
"referral_visits": 705246,
"traffic_sources": {
"mail": 0.043,
"paid": 0,
"direct": 0.404,
"search": 0.135,
"social": 0.089,
"referral": 0.316
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.8% (~18,400 visits). Top: chatgpt.com (90%), gemini.google.com (10%), claude.ai (0%).",
"geo_concentration": "moderately_concentrated",
"referral_strength": "strong",
"search_dependency": "low",
"consecutive_months": 3,
"engagement_quality": "high",
"brand_keyword_ratio": "5/5",
"website_description": "Social Description",
"country_rank_country": "US",
"digital_health_label": "excellent",
"digital_health_score": 79,
"social_traffic_level": "moderate",
"brand_strength_detail": "Strong brand recognition with 40% direct traffic. Brand keyword ratio: 5/5.",
"digital_health_detail": "Score 79: Engagement 93/100 (25%), Volume 100/100 (20%), Brand 81/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 8/100 (10%).",
"social_traffic_detail": "Moderate social traffic at 9% of total visits (~198,629 visits).",
"engagement_quality_score": 93,
"geo_concentration_detail": "Moderately concentrated traffic: US (47%), GB (11%), IN (10%).",
"referral_strength_detail": "Strong referral strength at 32% of traffic (~705,246 visits).",
"search_dependency_detail": "Low search dependency at 14% of total traffic.",
"engagement_quality_detail": "High engagement (93/100) with 33% bounce rate, 6.4 pages per visit, and 493-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/8ef8d999-5260-48a8-9fe2-7060c6d22019 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"aon.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.