GREEN FUEL FORWARD EXPANDS INDUSTRY ALLIANCE TO SUPPORT SUSTAINABLE AVIATION FUEL ADOPTION IN ASIA

{
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  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-09-22T21:00:00+00:00",
  "company": {
    "name": "Bain & Company",
    "domain": "bain.com"
  },
  "data": {
    "url": "https://www.prnewswire.com/news-releases/green-fuel-forward-expands-industry-alliance-to-support-sustainable-aviation-fuel-adoption-in-asia-302886742.html",
    "title": "GREEN FUEL FORWARD EXPANDS INDUSTRY ALLIANCE TO SUPPORT SUSTAINABLE AVIATION FUEL ADOPTION IN ASIA",
    "excerpt": "Center for Green Market Activation (GMA) and Singapore Sustainable Aviation Fuel Company (SAFCo), join GenZero on the Steering Committee, while Amazon, Bain & Company, and Temasek Trust join the growing industry alliance to support credible demand for sustainable aviation fuel (SAF) and SAF certificates in Asia. SINGAPORE and NEW YORK , Sept. 22, 2026 /PRNewswire/ -- Green Fuel Forward (GFF), launched by GenZero and the World Economic Forum (WEF) in May 2025 to scale demand for sustainable aviation fuel (SAF), today announced an expanded partnership structure and new members as it enters its next phase of market activation. Announced during Green Markets Day at New York Climate Week, the expansion marks GFF's shift from building market awareness and procurement readiness to facilitating greater corporate action and participation in SAF and SAF certificates (SAFc) transactions across Asia. GFF welcomed the Center for Green Market Activation (GMA) and the Singapore Sustainable Aviation Fuel Company (SAFCo) to its Steering Committee (SteerCo), alongside founding SteerCo member GenZero. The expanded SteerCo combines investment, demand-aggregation, procurement and market-development expertise as GFF works to translate growing corporate interest in SAF into credible and scalable demand. Building this demand is particularly important for aviation decarbonisation in Asia, where much...",
    "summary": "Bain & Company has joined Green Fuel Forward, an industry alliance supporting demand for sustainable aviation fuel (SAF) in Asia.",
    "location": "Singapore",
    "planning": false,
    "image_url": "https://mmx.prnewswire.com/media/MS1994378/gff-cropped.jpg?id=OA2965055&p=facebook",
    "confidence": 0.9,
    "published_at": "2026-09-22T21:00:00Z",
    "location_data": [
      {
        "city": "Singapore",
        "region": "South-eastern Asia",
        "country": "Singapore",
        "continent": "Asia",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "Alongside the expanded SteerCo, GFF has recently welcomed Amazon, Bain & Company, and Temasek Trust as new members, broadening the group of companies seeking to accelerate the shift towards low",
    "related_company_name": "Green Fuel Forward",
    "related_company_domain": "genzero.co"
  }
}

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