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Baker HughesTraffic snapshot

bakerhughes.com received 923K monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.4% (~3,606 visits). Top: chatgpt.com (95%), claude.ai (5%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
923,263
Month over month
+4.7%
3-month change
-15.8%
Global rank
42,668
Top country
US (12%)
Trend
Fluctuating

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
3,396
Change, 3 months
-15.8%
Change, month over month
+4.7%
Digital health score
66

Details

Measured month
Jun 2026
Category
heavy_industry_and_engineering/energy_industry
Mail visits
9,233
Traffic band
Developing
Direct visits
270,516
Search visits
258,514
Small website
No
Snapshot date
Jun 1, 2026
Social visits
188,346
Website title
Bently Nevada Equipment | IT Support Service Agreement
Brand strength
Moderate
Referral visits
179,113
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.4% (~3,606 visits). Top: chatgpt.com (95%), claude.ai (5%).
Geo concentration
Diversified
Referral strength
Strong
Search dependency
Low
Consecutive months
1
Engagement quality
High
Brand keyword ratio
3/5
Website description
baker hughes | we take energy forward - making it safer, cleaner, and more efficient for people and the planet.
Country rank country
CN
Digital health label
Good
Brand strength detail
Moderate brand recognition with 29% direct traffic. Brand keyword ratio: 3/5.

Extraction

Detected
Jul 16, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/d6200b72-7a42-4f23-8a71-3a658d19ac41 returns this record as JSON. POST /v1/companies/enrich returns every signal for bakerhughes.com.

{
  "signal_id": "d6200b72-7a42-4f23-8a71-3a658d19ac41",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-07-16T05:21:29.424+00:00",
  "company": {
    "name": "Baker Hughes",
    "domain": "bakerhughes.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "bakerhughes.com received 923K monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-04-01": 1097086,
      "2026-05-01": 881653,
      "2026-06-01": 923263
    },
    "category": "heavy_industry_and_engineering/energy_industry",
    "relevance": 11.3,
    "ai_traffic": {
      "total_visits": 3606,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 94.958
        },
        {
          "name": "claude.ai",
          "rank": 2,
          "share": 5.042
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.427,
      "pages_per_visit": 5.958,
      "avg_visit_duration_seconds": 164
    },
    "global_rank": 42668,
    "mail_visits": 9233,
    "country_rank": 3396,
    "top_keywords": [
      {
        "cpc": 1.44,
        "name": "baker hughes",
        "volume": 38130,
        "estimated_value": 28990
      },
      {
        "cpc": 0.52,
        "name": "baker hughes careers",
        "volume": 2080,
        "estimated_value": 1720
      },
      {
        "name": "baker huges",
        "volume": 1220,
        "estimated_value": 970
      },
      {
        "cpc": 0.98,
        "name": "rig count",
        "volume": 1180,
        "estimated_value": 860
      },
      {
        "cpc": 2.84,
        "name": "baker hughes rig count",
        "volume": 930,
        "estimated_value": 730
      }
    ],
    "traffic_band": "developing",
    "direct_visits": 270516,
    "search_visits": 258514,
    "small_website": false,
    "snapshot_date": "2026-06-01T00:00:00+00:00",
    "social_visits": 188346,
    "top_countries": {
      "CN": 0.079,
      "DE": 0.097,
      "ID": 0.095,
      "IT": 0.093,
      "US": 0.124
    },
    "website_title": "Bently Nevada Equipment | IT Support Service Agreement",
    "brand_strength": "moderate",
    "change_3mo_pct": -15.8,
    "change_mom_pct": 4.7,
    "referral_visits": 179113,
    "traffic_sources": {
      "mail": 0.01,
      "paid": 0,
      "direct": 0.293,
      "search": 0.28,
      "social": 0.204,
      "referral": 0.194
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~3,606 visits). Top: chatgpt.com (95%), claude.ai (5%).",
    "geo_concentration": "diversified",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "3/5",
    "website_description": "baker hughes | we take energy forward - making it safer, cleaner, and more efficient for people and the planet.",
    "country_rank_country": "CN",
    "digital_health_label": "good",
    "digital_health_score": 66,
    "social_traffic_level": "high",
    "brand_strength_detail": "Moderate brand recognition with 29% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 66: Engagement 72/100 (25%), Volume 75/100 (20%), Brand 59/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "High social traffic at 20% of total visits (~188,346 visits).",
    "engagement_quality_score": 72,
    "geo_concentration_detail": "Diversified traffic: US (12%), DE (10%), ID (10%).",
    "referral_strength_detail": "Strong referral strength at 19% of traffic (~179,113 visits).",
    "search_dependency_detail": "Low search dependency at 28% of total traffic.",
    "engagement_quality_detail": "High engagement (72/100) with 43% bounce rate, 6 pages per visit, and 164-second average duration."
  }
}

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