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Beyond Meat10-K: Market share loss

Acknowledges 'prolonged weakness' in plant-based meat category amid intense competition

What happened

The company cites 'prolonged weakness' in its core market and faces a highly competitive environment from dozens of named competitors. This pressure on market share makes the company receptive to solutions that improve marketing effectiveness, product differentiation, and cost efficiency.

Source

SEC EDGARApr 8, 2026

Annual report (Form 10-K)

Beyond Meat 10-K for FY2025

Filing excerpt

The success of our products supports our belief that, despite prolonged weakness in the plant-based meat category, there will continue to be demand for additional plant-based meat and other plant-based protein products in the long-term.

sec.gov/Archives/edgar/data/1655210/000165521026000022/bynd-20251231.htmRead the full source

Other signals in this filing (11)

Extracted by Autobound

From the Signal API record
Signal
10-K: Market share loss

What this signalsFilings often name leadership changes, deals and spending plans.

Period
FY2025
Fiscal year end
12/31
Filed
Apr 8, 2026

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The full record

From the Signal API record

Details

CIK
1655210
Accession number
0001655210-26-000022
Filing year
2026
Why it matters
Urgency to improve

Topics and mentions

Technologies

  • mycelium

Competitors

  • Cargill
  • Hormel Foods
  • JBS
  • Perdue Foods
  • Tyson Foods
  • Boca Foods
  • Kraft Heinz
  • Lightlife

Extraction

Confidence
High
Relevance
90%
Sentiment
Negative
Detected
Apr 14, 2026
signal_type
sec-10k
signal_subtype
marketShareLoss

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The API returns more than this page shows

This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/1cd5fc49-3987-434a-8c87-9dd8f8d87638 returns this record as JSON. POST /v1/companies/enrich returns every signal for beyondmeat.com.

{
  "signal_id": "1cd5fc49-3987-434a-8c87-9dd8f8d87638",
  "signal_type": "sec-10k",
  "signal_subtype": "marketShareLoss",
  "detected_at": "2026-04-14T06:58:47.397+00:00",
  "company": {
    "name": "Beyond Meat",
    "domain": "beyondmeat.com"
  },
  "data": {
    "detail": "The company cites 'prolonged weakness' in its core market and faces a highly competitive environment from dozens of named competitors. This pressure on market share makes the company receptive to solutions that improve marketing effectiveness, product differentiation, and cost efficiency.",
    "summary": "Acknowledges 'prolonged weakness' in plant-based meat category amid intense competition",
    "excerpts": "The success of our products supports our belief that, despite prolonged weakness in the plant-based meat category, there will continue to be demand for additional plant-based meat and other plant-based protein products in the long-term.",
    "relevance": 0.9,
    "sentiment": "negative",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1655210/000165521026000022/bynd-20251231.htm",
    "filing_date": "2026-04-08",
    "filing_year": 2026,
    "fiscal_year_end": "12/31",
    "sales_relevance": "Urgency to improve",
    "signal_category": "market",
    "competitors_mentioned": [
      "Cargill",
      "Hormel Foods",
      "JBS",
      "Perdue Foods",
      "Tyson Foods",
      "Boca Foods",
      "Kraft Heinz",
      "Lightlife"
    ],
    "technologies_mentioned": [
      "mycelium"
    ]
  }
}

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