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BirdTraffic snapshot

bird.co received 224K monthly visits with traffic from 5 countries.

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
224,420
Month over month
-4.1%
3-month change
+0.5%
Global rank
224,618
Top country
US (41%)
Trend
Fluctuating

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The full record

From the Signal API record

Numbers

Country rank
93,900
Category rank
124
Change, 3 months
+0.5%
Change, month over month
-4.1%
Digital health score
51

Details

Measured month
Aug 2026
Category
sports/cycling_and_biking
Mail visits
6,059
Traffic band
Developing
Direct visits
91,788
Search visits
104,355
Small website
No
Snapshot date
Aug 1, 2026
Social visits
2,244
Website title
How to Ride - Bird
Brand strength
Strong
Referral visits
17,056
AI traffic detail
None AI traffic at 0% (~14 visits). Top: chatgpt.com (2%).
Geo concentration
Moderately concentrated
Referral strength
Moderate
Consecutive months
1
Engagement quality
Low
Brand keyword ratio
5/5
Website description
New to Bird? Learn how to find, unlock, ride, and park a Bird scooter or e-bike in four simple steps.
Country rank country
US
Digital health label
Fair
Social traffic level
Low
Brand strength detail
Strong brand recognition with 41% direct traffic. Brand keyword ratio: 5/5.
Digital health detail
Score 51: Engagement 30/100 (25%), Volume 75/100 (20%), Brand 82/100 (15%), Diversification 60/100 (15%), Rank 50/100 (15%), AI Readiness 0/100 (10%).

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Start Free1,000 free creditsUse it in Claude via MCP
Show the full JSONThe record on this page and the API request

GET /v1/signals/ad49abe1-311f-4130-9e6e-6b4e1918d408 returns this record as JSON. POST /v1/companies/enrich returns every signal for bird.co.

{
  "signal_id": "ad49abe1-311f-4130-9e6e-6b4e1918d408",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:17:33.684+00:00",
  "company": {
    "name": "Bird",
    "domain": "bird.co"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "bird.co received 224K monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 223206,
      "2026-07-01": 233909,
      "2026-08-01": 224420
    },
    "category": "sports/cycling_and_biking",
    "relevance": 9.7,
    "ai_traffic": {
      "total_visits": 14,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 2.136
        }
      ],
      "traffic_share": 0
    },
    "engagement": {
      "bounce_rate": 0.486,
      "pages_per_visit": 1.781,
      "avg_visit_duration_seconds": 55
    },
    "global_rank": 224618,
    "mail_visits": 6059,
    "country_rank": 93900,
    "top_keywords": [
      {
        "cpc": 1.43,
        "name": "bird",
        "volume": 176870,
        "estimated_value": 2490
      },
      {
        "cpc": 1.42,
        "name": "bird scooter",
        "volume": 2360,
        "estimated_value": 1540
      },
      {
        "name": "bird scooter rental",
        "volume": 370,
        "estimated_value": 810
      },
      {
        "cpc": 1.48,
        "name": "bird scooters",
        "volume": 1770,
        "estimated_value": 770
      },
      {
        "cpc": 1.22,
        "name": "bird electric scooter",
        "volume": 560,
        "estimated_value": 740
      }
    ],
    "traffic_band": "developing",
    "category_rank": 124,
    "direct_visits": 91788,
    "search_visits": 104355,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 2244,
    "top_countries": {
      "CA": 0.118,
      "DE": 0.038,
      "IT": 0.084,
      "RU": 0.037,
      "US": 0.414
    },
    "website_title": "How to Ride - Bird",
    "brand_strength": "strong",
    "change_3mo_pct": 0.5,
    "change_mom_pct": -4.1,
    "referral_visits": 17056,
    "traffic_sources": {
      "mail": 0.027,
      "paid": 0,
      "direct": 0.409,
      "search": 0.465,
      "social": 0.01,
      "referral": 0.076
    },
    "ai_traffic_level": "none",
    "ai_traffic_detail": "None AI traffic at 0% (~14 visits). Top: chatgpt.com (2%).",
    "geo_concentration": "moderately_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "low",
    "brand_keyword_ratio": "5/5",
    "website_description": "New to Bird? Learn how to find, unlock, ride, and park a Bird scooter or e-bike in four simple steps.",
    "country_rank_country": "US",
    "digital_health_label": "fair",
    "digital_health_score": 51,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 41% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 51: Engagement 30/100 (25%), Volume 75/100 (20%), Brand 82/100 (15%), Diversification 60/100 (15%), Rank 50/100 (15%), AI Readiness 0/100 (10%).",
    "social_traffic_detail": "Low social traffic at 1% of total visits (~2,244 visits).",
    "engagement_quality_score": 30,
    "geo_concentration_detail": "Moderately concentrated traffic: US (41%), CA (12%), IT (8%).",
    "referral_strength_detail": "Moderate referral strength at 8% of traffic (~17,056 visits).",
    "search_dependency_detail": "Moderate search dependency at 47% of total traffic.",
    "engagement_quality_detail": "Low engagement (30/100) with 49% bounce rate, 1.8 pages per visit, and 55-second average duration."
  }
}

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