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CenterPoint EnergyTraffic snapshot

centerpointenergy.com received 3M monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.3% (~7,837 visits). Top: chatgpt.com (77%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
2,566,652
Month over month
+5.4%
3-month change
+0.1%
Global rank
15,061
Top country
US (98%)
Trend
Fluctuating

More from CenterPoint Energy

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The full record

From the Signal API record

Numbers

Country rank
2,960
Category rank
12
Change, 3 months
+0.1%
Change, month over month
+5.4%
Digital health score
78

Details

Measured month
Jul 2026
Category
heavy_industry_and_engineering/energy_industry
Mail visits
164,266
Traffic band
Established
Direct visits
1,206,326
Search visits
1,006,128
Small website
No
Snapshot date
Jul 1, 2026
Social visits
53,900
Website title
CenterPoint Energy - Natural Gas Service, Electric Transmission
Brand strength
Strong
Referral visits
112,933
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.3% (~7,837 visits). Top: chatgpt.com (77%).
Geo concentration
Highly concentrated
Referral strength
Weak
Search dependency
Moderate
Consecutive months
1
Engagement quality
High
Brand keyword ratio
2/5
Country rank country
US
Digital health label
Excellent
Social traffic level
Low
Brand strength detail
Strong brand recognition with 47% direct traffic. Brand keyword ratio: 2/5.

Extraction

Detected
Aug 13, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/acdfbe24-a49c-4334-b83b-1e4104118512 returns this record as JSON. POST /v1/companies/enrich returns every signal for centerpointenergy.com.

{
  "signal_id": "acdfbe24-a49c-4334-b83b-1e4104118512",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-08-13T11:54:53.542+00:00",
  "company": {
    "name": "CenterPoint Energy",
    "domain": "centerpointenergy.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "centerpointenergy.com received 3M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-05-01": 2563947,
      "2026-06-01": 2435816,
      "2026-07-01": 2566652
    },
    "category": "heavy_industry_and_engineering/energy_industry",
    "relevance": 15,
    "ai_traffic": {
      "total_visits": 7837,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 76.744
        }
      ],
      "traffic_share": 0.003
    },
    "engagement": {
      "bounce_rate": 0.224,
      "pages_per_visit": 7.386,
      "avg_visit_duration_seconds": 247
    },
    "global_rank": 15061,
    "mail_visits": 164266,
    "country_rank": 2960,
    "top_keywords": [
      {
        "cpc": 1.08,
        "name": "centerpoint energy",
        "volume": 74460,
        "estimated_value": 167180
      },
      {
        "cpc": 1.7,
        "name": "centerpoint",
        "volume": 94450,
        "estimated_value": 120830
      },
      {
        "cpc": 0.69,
        "name": "centerpoint energy login",
        "volume": 13300,
        "estimated_value": 20160
      },
      {
        "cpc": 0.98,
        "name": "centerpoint login",
        "volume": 10310,
        "estimated_value": 14850
      },
      {
        "cpc": 3.44,
        "name": "centerpoint outage",
        "volume": 1470,
        "estimated_value": 10600
      }
    ],
    "traffic_band": "established",
    "category_rank": 12,
    "direct_visits": 1206326,
    "search_visits": 1006128,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 53900,
    "top_countries": {
      "CA": 0.002,
      "IN": 0.001,
      "IT": 0.001,
      "PH": 0.004,
      "US": 0.984
    },
    "website_title": "CenterPoint Energy - Natural Gas Service, Electric Transmission",
    "brand_strength": "strong",
    "change_3mo_pct": 0.1,
    "change_mom_pct": 5.4,
    "referral_visits": 112933,
    "traffic_sources": {
      "mail": 0.064,
      "paid": 0,
      "direct": 0.47,
      "search": 0.392,
      "social": 0.021,
      "referral": 0.044
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.3% (~7,837 visits). Top: chatgpt.com (77%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 78,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 47% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 78: Engagement 93/100 (25%), Volume 100/100 (20%), Brand 94/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 3/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~53,900 visits).",
    "engagement_quality_score": 93,
    "geo_concentration_detail": "Highly concentrated traffic: US (98%), PH (0%), CA (0%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~112,933 visits).",
    "search_dependency_detail": "Moderate search dependency at 39% of total traffic.",
    "engagement_quality_detail": "High engagement (93/100) with 22% bounce rate, 7.4 pages per visit, and 247-second average duration."
  }
}

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