Chili's puts fast food value meals on notice with Big Crispy meal.

{
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  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-04-16T13:00:00+00:00",
  "company": {
    "name": "Chili's",
    "domain": "chilis.com"
  },
  "data": {
    "url": "https://studentrecipes.com/news/chilis-big-crispy-sandwich-deal-apr-2026",
    "title": "Chili's puts fast food value meals on notice with Big Crispy meal.",
    "excerpt": "Chili's puts fast food value meals on notice with Big Crispy meal.\n\nApril 16, 2026\n\nChili's is taking direct aim at fast food value meals with its $10.99 3 For Me offer, now built around the new Big Crispy and Spicy Big Crispy chicken sandwiches.\n\nThe meal includes an entrée, fries, bottomless chips and salsa, and an unlimited fountain drink, with the brand framing it as a better deal for customers who are paying close attention to price.\n\nFast Company reported that Chili's is pushing this launch straight into the chicken sandwich fight, saying its sandwiches are larger than McDonald's and come with a full meal for less money. That gives the campaign a simple message, bigger food, fuller plate, lower total.\n\nClearly, Chili's is leaning into frustration over shrinkflation, the feeling that prices stay high while portions quietly get smaller.\n\nWhat are diners really buying?\n\nFor one example, Chili's says the average Big Crispy filet was more than 80% bigger than the average McCrispy breaded filet in a local study.\n\nAccording to Chili's, that size claim sits at the center of the launch, with the Big Crispy and Spicy Big Crispy positioned as the headline items on the $10.99 meal.\n\nGeorge Felix, the company's chief marketing officer, said the brand had already used burgers on the 3 For Me menu to expose what he called fast food shrinkflation, and now it is shifting that fight to...",
    "product": "3 For Me",
    "summary": "Chilis Survey launched 3 For Me on Apr 16th '26.",
    "category": "launches",
    "found_at": "2026-04-16T13:00:00Z",
    "planning": false,
    "image_url": "https://studentrecipes.com/wp-content/uploads/2026/04/chilis-promotional-image.jpg",
    "confidence": 0.7267,
    "product_data": {
      "full_text": "3 For Me",
      "fuzzy_match": true
    },
    "published_at": "2026-04-16T13:00:00Z",
    "effective_date": "2026-04-16",
    "article_sentence": "Chili's is taking direct aim at fast food value meals with its $10.99 3 For Me offer, now built around the new Big Crispy and Spicy Big Crispy chicken sandwiches."
  }
}

curl https://signals.autobound.ai/v1/signals/ad5f4aa4-15ed-4a39-9049-e0ca7ca2b657 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"chilis.com","limit":20}'