Citizens to close about 100 in-store branches for 50 retooled ones

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  "signal_type": "news",
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  "detected_at": "2026-07-17T16:21:07+00:00",
  "company": {
    "name": "Citizens Financial",
    "domain": "citizensbank.com"
  },
  "data": {
    "url": "https://www.bankingdive.com/news/citizens-closing-100-120-in-store-branches-open-50-60-mass-affluent-advice-wealth-private-bank/825563/",
    "title": "Citizens to close about 100 in-store branches for 50 retooled ones",
    "author": "Dan Ennis",
    "excerpt": "The stand-alone branches will give greater emphasis to advice, private banking, wealth and serving small businesses, the bank said Thursday. Citizens plans to close between 100 and 120 supermarket-based locations and, instead, opt to launch 50 to 60 stand-alone branches nearby, with a greater emphasis on advice, private banking, wealth and serving small businesses, the bank said Thursday in a second-quarter earnings presentation . “This type of careful investment in physical locations and in people, if executed well, should create a nice lift in the deposit trajectory without taking on the risk and significant capital expenditure of opening a whole bunch of de novos outside of the footprint,” Citizens CEO Bruce Van Saun said Thursday on a conference call. That reinforces a strategy other top Citizens executives have espoused in recent months. “The 14 states we operate in today offer more than enough opportunity when it comes to the consumer bank,” Matt Boss , head of Citizens’ consumer bank, told Banking Dive in May. It stands in contrast to other regional banks such as Huntington and Fifth Third – both Ohio-based banks that stretched their respective footprints by acquiring Texas-headquartered lenders last year. As early as April 2025, Nuno Dos Santos, Citizens’ head of branch distribution, spotlighted the bank’s “aggressive” position on reinvesting in a transformation of its...",
    "summary": "Citizens Financial Group reported a second-quarter profit of $587 million, a 35% increase year-over-year.",
    "planning": false,
    "image_url": "https://imgproxy.divecdn.com/3LpLbNC1yto_0fEPBzLdipQWYRAu4ukj0Al4QIkrP4I/g:nowe:898:645/c:2319:1310/rs:fit:770:435/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9JTUdfOTQ3Ni5qcGc=.webp",
    "confidence": 0.9,
    "published_at": "2026-07-17T16:21:07Z",
    "article_sentence": "Meanwhile, the bank’s profit jumped 35% year over year, in the second quarter, to $587 million.",
    "amount_normalized": 587000000
  }
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