Coca-Cola India's first-ever activation at BLR Airport blends digital convenience with refreshment.

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  "detected_at": "2026-04-23T04:24:00+00:00",
  "company": {
    "name": "Coca-Cola",
    "domain": "coca-cola.com"
  },
  "data": {
    "url": "https://www.business-standard.com/content/press-releases-ani/coca-cola-india-s-first-ever-activation-at-blr-airport-blends-digital-convenience-with-refreshment-126042300400_1.html",
    "title": "Coca-Cola India's first-ever activation at BLR Airport blends digital convenience with refreshment.",
    "excerpt": "Coca-Cola India's first-ever activation at BLR Airport blends digital convenience with refreshment.\n\nPRNewswire\n\nBengaluru (Karnataka) [India], April 23: Coca-Cola India and Bangalore International Airport Ltd (BIAL) have come together for the first time to create an engaging, experiential activity for passenger experience at Kempegowda International Airport Bengaluru (BLR Airport). The collaboration brings together two category leaders, Coca-Cola, India's leading beverage company, and BLR Airport, one of the country's fastest-growing airports with a shared belief that travel should feel rewarding.\n\nThe partnership brings forward a simple but powerful idea that a moment of genuine refreshment, delivered at just the right time, is exactly what a traveler needs. Passengers travelling through both terminals who join Pulse - BLR Airport's official app, all-in-one digital travel platform, are rewarded with a complimentary chilled Coca-Cola, redeemable at a dedicated Coke(R) Zone. The mechanism is frictionless by design: spot the QR code on in-terminal digital screens, scan, enroll, and walk away with something cold in hand.\n\nThis initiative thoughtfully engages consumers where they are mid-journey, on their phones, navigating the airport, creating a more engaging experience. Anchoring the Coke(R) Zone is a bold, 'can'-shaped installation that serves as a high-visibility landmark...",
    "summary": "The Coca Cola Company partnered with Bangalore International Airport Ltd on Apr 23rd '26.",
    "category": "partners_with",
    "found_at": "2026-04-23T04:24:00Z",
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    "image_url": "https://bsmedia.business-standard.com/_media/bs/img/article/2026-04/23/full/20260423104410.jpg",
    "confidence": 0.2595,
    "published_at": "2026-04-23T06:35:27Z",
    "effective_date": "2026-04-23",
    "article_sentence": "Bengaluru (Karnataka) [India], April 23: Coca-Cola India and Bangalore International Airport Ltd (BIAL) have come together for the first time to create an engaging, experiential activity for passenger experience at Kempegowda International Airport Bengaluru (BLR Airport)."
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  -d '{"domain":"coca-cola.com","limit":20}'