delta.com received 54M monthly visits with traffic from 5 countries.
What happened
Minimal AI traffic at 0.5% (~262,743 visits). Top: chatgpt.com (96%), claude.ai (2%), gemini.google.com (1%), perplexity.ai (0%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic snapshot
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 54,328,836
- Month over month
- -5.5%
- 3-month change
- 0%
- Global rank
- 640
- Top country
- US (93%)
- Trend
- Fluctuating
More from Delta
- PatentsDelta Air Lines, Inc. uses Hartman & Citrin LLC as outside IP counsel.Patents
- EarningsDelta Air Lines stock gains 1.24 percent to USD 82.76Earnings
- RecognitionDelta Air Lines Declares Quarterly DividendRecognition
- PartnershipDelta Brings the Passion for Sports to the World with a New Alliance with Sport 24Partnership
- LaunchDelta Unveils New Delta One Wine Program With 13 SelectionsLaunch
- RedditA freight broker reported that Delta Cargo at JFK airport refused to load an open flatbed trailer due to a "safety reasons" policy, forcing the broker to pay a TONU fee and hire an emergency dry...Reddit
Latest signals at other companies
- Federal contractsAES$335K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsAT&T$359K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsEquinix$382K federal contract from Department of Homeland SecurityFederal contracts
The full record
From the Signal API recordNumbers
- Country rank
- 157
- Category rank
- 3
- Change, month over month
- -5.5%
- Digital health score
- 80
Details
- Measured month
- Aug 2026
- Category
- travel_and_tourism/air_travel
- Mail visits
- 2,607,784
- Traffic band
- Major
- Direct visits
- 27,327,405
- Search visits
- 16,950,597
- Small website
- No
- Snapshot date
- Aug 1, 2026
- Social visits
- 923,590
- Website title
- Delta Air Lines | Flights & Plane Tickets + Hotels & Cars
- Brand strength
- Strong
- Referral visits
- 2,553,455
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.5% (~262,743 visits). Top: chatgpt.com (96%), claude.ai (2%), gemini.google.com (1%), perplexity.ai (0%).
- Geo concentration
- Highly concentrated
- Referral strength
- Weak
- Search dependency
- Low
- Consecutive months
- 1
- Engagement quality
- High
- Brand keyword ratio
- 5/5
- Website description
- delta air lines, a leader in domestic and international travel, offers airline tickets & flights to over 300 destinations in 60 countries. book direct at delta.com.
- Country rank country
- US
- Digital health label
- Excellent
- Social traffic level
- Low
- Brand strength detail
- Strong brand recognition with 50% direct traffic. Brand keyword ratio: 5/5.
Extraction
- Detected
- Sep 11, 2026
- signal_type
seo-traffic- signal_subtype
baseline
Use this data
Get every website traffic signal for Delta and the companies you sell to, in the tools you already use.
Ask Claude about it
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Delta this week?”
Send it to your own tools
The Signal API returns website traffic signals for any list of companies as JSON, for your CRM, warehouse or app.
Try it free
Sign up and spend your free credits on the companies you sell to.
Start Free1,000 free credits
The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/a71943c8-2e92-4e71-b3bb-186b2b4eeb58 returns this record as JSON. POST /v1/companies/enrich returns every signal for delta.com.
{
"signal_id": "a71943c8-2e92-4e71-b3bb-186b2b4eeb58",
"signal_type": "seo-traffic",
"signal_subtype": "baseline",
"detected_at": "2026-09-11T10:17:33.725+00:00",
"company": {
"name": "Delta",
"domain": "delta.com"
},
"data": {
"trend": "fluctuating",
"summary": "delta.com received 54M monthly visits with traffic from 5 countries.",
"traffic": {
"2026-06-01": 54337072,
"2026-07-01": 57481715,
"2026-08-01": 54328836
},
"category": "travel_and_tourism/air_travel",
"relevance": 18.6,
"ai_traffic": {
"total_visits": 262743,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 96.268
},
{
"name": "claude.ai",
"rank": 2,
"share": 2.123
},
{
"name": "gemini.google.com",
"rank": 3,
"share": 1.377
},
{
"name": "perplexity.ai",
"rank": 4,
"share": 0
}
],
"traffic_share": 0.005
},
"engagement": {
"bounce_rate": 0.299,
"pages_per_visit": 6.078,
"avg_visit_duration_seconds": 376
},
"global_rank": 640,
"mail_visits": 2607784,
"country_rank": 157,
"top_keywords": [
{
"cpc": 0.32,
"name": "delta",
"volume": 2435700,
"estimated_value": 2588230
},
{
"cpc": 0.49,
"name": "delta airlines",
"volume": 1022070,
"estimated_value": 1373030
},
{
"cpc": 0.6,
"name": "delta air lines",
"volume": 33500,
"estimated_value": 157820
},
{
"cpc": 0.87,
"name": "delta careers",
"volume": 51770,
"estimated_value": 154030
},
{
"cpc": 0.48,
"name": "delta flights",
"volume": 95040,
"estimated_value": 121690
}
],
"traffic_band": "major",
"category_rank": 3,
"direct_visits": 27327405,
"search_visits": 16950597,
"small_website": false,
"snapshot_date": "2026-08-01T00:00:00+00:00",
"social_visits": 923590,
"top_countries": {
"CA": 0.013,
"DE": 0.004,
"GB": 0.006,
"JP": 0.004,
"US": 0.927
},
"website_title": "Delta Air Lines | Flights & Plane Tickets + Hotels & Cars",
"brand_strength": "strong",
"change_3mo_pct": 0,
"change_mom_pct": -5.5,
"referral_visits": 2553455,
"traffic_sources": {
"mail": 0.048,
"paid": 0,
"direct": 0.503,
"search": 0.312,
"social": 0.017,
"referral": 0.047
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.5% (~262,743 visits). Top: chatgpt.com (96%), claude.ai (2%), gemini.google.com (1%), perplexity.ai (0%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "weak",
"search_dependency": "low",
"consecutive_months": 1,
"engagement_quality": "high",
"brand_keyword_ratio": "5/5",
"website_description": "delta air lines, a leader in domestic and international travel, offers airline tickets & flights to over 300 destinations in 60 countries. book direct at delta.com.",
"country_rank_country": "US",
"digital_health_label": "excellent",
"digital_health_score": 80,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 50% direct traffic. Brand keyword ratio: 5/5.",
"digital_health_detail": "Score 80: Engagement 95/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 5/100 (10%).",
"social_traffic_detail": "Low social traffic at 2% of total visits (~923,590 visits).",
"engagement_quality_score": 95,
"geo_concentration_detail": "Highly concentrated traffic: US (93%), CA (1%), GB (1%).",
"referral_strength_detail": "Weak referral strength at 5% of traffic (~2,553,455 visits).",
"search_dependency_detail": "Low search dependency at 31% of total traffic.",
"engagement_quality_detail": "High engagement (95/100) with 30% bounce rate, 6.1 pages per visit, and 376-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/a71943c8-2e92-4e71-b3bb-186b2b4eeb58 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"delta.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.