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Denny'sTraffic snapshot

dennys.com received 2M monthly visits with traffic from 5 countries.

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
2,411,913
Month over month
+8.3%
3-month change
+4.6%
Global rank
22,378
Top country
US (91%)
Trend
Fluctuating

More from Denny's

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The full record

From the Signal API record

Numbers

Country rank
4,590
Category rank
100
Change, 3 months
+4.6%
Change, month over month
+8.3%
Digital health score
71

Details

Measured month
Jul 2026
Category
food_and_drink/restaurants_and_delivery
Mail visits
217,072
Traffic band
Established
Direct visits
783,872
Search visits
986,472
Small website
No
Snapshot date
Jul 1, 2026
Social visits
36,179
Website title
homepage | denny's
Brand strength
Moderate
Referral visits
195,365
AI traffic detail
None AI traffic at 0% (~0 visits).
Geo concentration
Highly concentrated
Consecutive months
1
Engagement quality
High
Brand keyword ratio
2/5
Website description
denny's is america's diner. always open. view our menu, sign up for rewards, order online.
Country rank country
US
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 33% direct traffic. Brand keyword ratio: 2/5.
Digital health detail
Score 71: Engagement 73/100 (25%), Volume 100/100 (20%), Brand 65/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 0/100 (10%).
Social traffic detail
Low social traffic at 2% of total visits (~36,179 visits).

Extraction

Detected
Aug 13, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Start Free1,000 free creditsUse it in Claude via MCP
Show the full JSONThe record on this page and the API request

GET /v1/signals/92e8cba0-b501-4739-8b34-c621a84c475c returns this record as JSON. POST /v1/companies/enrich returns every signal for dennys.com.

{
  "signal_id": "92e8cba0-b501-4739-8b34-c621a84c475c",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-08-13T11:54:32.758+00:00",
  "company": {
    "name": "Denny's",
    "domain": "dennys.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "dennys.com received 2M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-05-01": 2306461,
      "2026-06-01": 2227754,
      "2026-07-01": 2411913
    },
    "category": "food_and_drink/restaurants_and_delivery",
    "relevance": 23.1,
    "ai_traffic": {
      "total_visits": 0,
      "traffic_share": 0
    },
    "engagement": {
      "bounce_rate": 0.37,
      "pages_per_visit": 3.484,
      "avg_visit_duration_seconds": 257
    },
    "global_rank": 22378,
    "mail_visits": 217072,
    "country_rank": 4590,
    "top_keywords": [
      {
        "cpc": 0.33,
        "name": "dennys",
        "volume": 93260,
        "estimated_value": 160530
      },
      {
        "cpc": 0.37,
        "name": "denny's",
        "volume": 41160,
        "estimated_value": 55200
      },
      {
        "cpc": 0.38,
        "name": "dennys menu",
        "volume": 17330,
        "estimated_value": 34610
      },
      {
        "cpc": 0.39,
        "name": "denny's menu",
        "volume": 6210,
        "estimated_value": 9410
      },
      {
        "cpc": 0.4,
        "name": "denny's near me",
        "volume": 4900,
        "estimated_value": 6530
      }
    ],
    "traffic_band": "established",
    "category_rank": 100,
    "direct_visits": 783872,
    "search_visits": 986472,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 36179,
    "top_countries": {
      "CA": 0.005,
      "FR": 0.015,
      "GB": 0.005,
      "US": 0.91,
      "VN": 0.005
    },
    "website_title": "homepage | denny's",
    "brand_strength": "moderate",
    "change_3mo_pct": 4.6,
    "change_mom_pct": 8.3,
    "referral_visits": 195365,
    "traffic_sources": {
      "mail": 0.09,
      "paid": 0,
      "direct": 0.325,
      "search": 0.409,
      "social": 0.015,
      "referral": 0.081
    },
    "ai_traffic_level": "none",
    "ai_traffic_detail": "None AI traffic at 0% (~0 visits).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "denny's is america's diner. always open. view our menu, sign up for rewards, order online.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 71,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 33% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 71: Engagement 73/100 (25%), Volume 100/100 (20%), Brand 65/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 0/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~36,179 visits).",
    "engagement_quality_score": 73,
    "geo_concentration_detail": "Highly concentrated traffic: US (91%), FR (2%), VN (1%).",
    "referral_strength_detail": "Moderate referral strength at 8% of traffic (~195,365 visits).",
    "search_dependency_detail": "Moderate search dependency at 41% of total traffic.",
    "engagement_quality_detail": "High engagement (73/100) with 37% bounce rate, 3.5 pages per visit, and 257-second average duration."
  }
}

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