Dollar General teams up with Hallmark for a surprising holiday collab - and 70% of items are $5 or less

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  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-09-17T19:24:55+00:00",
  "company": {
    "name": "Dollar General",
    "domain": "dollargeneral.com"
  },
  "data": {
    "url": "https://www.the-sun.com/money/17020399/simply-for-you-hallmark-collection-dollar-general-christmas/",
    "title": "Dollar General teams up with Hallmark for a surprising holiday collab - and 70% of items are $5 or less - the-sun.com",
    "excerpt": "DOLLAR General has teamed up with Hallmark for a festive collection launching next week. The collection could help boost Hallmark’s retail presence after it closed one of its stores in Michigan earlier this year. Hallmark has teamed up with the rapidly expanding Dollar General to release the Simply for You by Hallmark Holiday 2026 Collection. From Monday, Dollar General shoppers can find a collection of more than 30 items, including decor and Christmas gifts . The entire collection is priced between $1 to $15, and more than 70% of the collection is available for $5 or less. Christmas items on the cheaper end include kitchen towels, tablecloths, spice jars and decorative word blocks. read more on dollar general BARGAINS INCOMING Dollar General to take over abandoned Rite Aid pharmacy in small town SAY BYE Dollar General shoppers left with just one store in major city after 10 shutter While the potential gifts range from paint-by-number kits, puzzles, and snack boxes and notebooks. The collection also includes seasonal favorites such as a 40-ounce tumbler, 18-ounce candle, framed canvas and snow globe. Natalie McConnell, Vice President and Division Merchandise Manager at Dollar General , says Hallmark is one of the “most recognized and trusted brands” among its customers. She comments: “We’re excited to introduce the Simply for You by Hallmark Holiday 2026 Collection exclusively...",
    "summary": "Dollar General has partnered with Hallmark to launch an exclusive holiday collection called 'Simply for You by Hallmark Holiday 2026 Collection'.",
    "planning": true,
    "image_url": "https://www.the-sun.com/wp-content/uploads/sites/6/2025/07/CH-GettyImages-1827147434jpg-JS963534941.jpg?quality=90&strip=all&w=1250&h=833&crop=1",
    "confidence": 0.9,
    "published_at": "2026-09-17T19:24:55Z",
    "effective_date": "2026-09-21",
    "article_sentence": "DOLLAR General has teamed up with Hallmark for a festive collection launching next week.",
    "related_company_name": "Hallmark",
    "related_company_domain": "hallmark.com"
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