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FastlyTraffic snapshot

fastly.com received 317K monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.5% (~1,635 visits). Top: gemini.google.com (62%), perplexity.ai (22%), claude.ai (16%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
317,023
Month over month
-3.7%
3-month change
-9.1%
Global rank
127,235
Top country
US (37%)
Trend
Consecutive decline

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
65,771
Category rank
1,303
Change, 3 months
-9.1%
Change, month over month
-3.7%
Digital health score
64

Details

Measured month
Jul 2026
Category
computers_electronics_and_technology/programming_and_developer_software
Mail visits
6,975
Traffic band
Developing
Direct visits
130,930
Search visits
103,349
Small website
No
Snapshot date
Jul 1, 2026
Social visits
23,460
Website title
Content Library | Resources - Page 11 | Fastly
Brand strength
Strong
Referral visits
45,651
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.5% (~1,635 visits). Top: gemini.google.com (62%), perplexity.ai (22%), claude.ai (16%).
Geo concentration
Moderately concentrated
Referral strength
Moderate
Search dependency
Low
Consecutive months
3
Brand keyword ratio
5/5
Website description
Access Fastly resources including tutorials, eBooks, solutions manuals, FAQs and more covering API security, bot protection, content delivery, DDoS protection and more.
Country rank country
US
Digital health label
Good
Brand strength detail
Strong brand recognition with 41% direct traffic. Brand keyword ratio: 5/5.
Digital health detail
Score 64: Engagement 68/100 (25%), Volume 75/100 (20%), Brand 83/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 5/100 (10%).

Extraction

Detected
Aug 13, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/b91af3cb-8092-4426-870d-d85d2cfb5e6a returns this record as JSON. POST /v1/companies/enrich returns every signal for fastly.com.

{
  "signal_id": "b91af3cb-8092-4426-870d-d85d2cfb5e6a",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-08-13T11:51:09.274+00:00",
  "company": {
    "name": "Fastly",
    "domain": "fastly.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "fastly.com received 317K monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-05-01": 348733,
      "2026-06-01": 329139,
      "2026-07-01": 317023
    },
    "category": "computers_electronics_and_technology/programming_and_developer_software",
    "relevance": 8.8,
    "ai_traffic": {
      "total_visits": 1635,
      "top_platforms": [
        {
          "name": "gemini.google.com",
          "rank": 1,
          "share": 61.848
        },
        {
          "name": "perplexity.ai",
          "rank": 2,
          "share": 22.148
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 16.004
        }
      ],
      "traffic_share": 0.005
    },
    "engagement": {
      "bounce_rate": 0.413,
      "pages_per_visit": 3.916,
      "avg_visit_duration_seconds": 200
    },
    "global_rank": 127235,
    "mail_visits": 6975,
    "country_rank": 65771,
    "top_keywords": [
      {
        "cpc": 3.63,
        "name": "fastly",
        "volume": 32940,
        "estimated_value": 31950
      },
      {
        "cpc": 3.74,
        "name": "fastly careers",
        "volume": 1510,
        "estimated_value": 1780
      },
      {
        "name": "fastly entitlements",
        "volume": 530,
        "estimated_value": 1300
      },
      {
        "name": "fastly, inc.",
        "volume": 1430,
        "estimated_value": 880
      },
      {
        "cpc": 5.63,
        "name": "fastly cdn",
        "volume": 1730,
        "estimated_value": 800
      }
    ],
    "traffic_band": "developing",
    "category_rank": 1303,
    "direct_visits": 130930,
    "search_visits": 103349,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 23460,
    "top_countries": {
      "DE": 0.025,
      "GB": 0.079,
      "IN": 0.06,
      "US": 0.37,
      "VN": 0.022
    },
    "website_title": "Content Library | Resources - Page 11 | Fastly",
    "brand_strength": "strong",
    "change_3mo_pct": -9.1,
    "change_mom_pct": -3.7,
    "referral_visits": 45651,
    "traffic_sources": {
      "mail": 0.022,
      "paid": 0,
      "direct": 0.413,
      "search": 0.326,
      "social": 0.074,
      "referral": 0.144
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.5% (~1,635 visits). Top: gemini.google.com (62%), perplexity.ai (22%), claude.ai (16%).",
    "geo_concentration": "moderately_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "5/5",
    "website_description": "Access Fastly resources including tutorials, eBooks, solutions manuals, FAQs and more covering API security, bot protection, content delivery, DDoS protection and more.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 64,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 41% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 64: Engagement 68/100 (25%), Volume 75/100 (20%), Brand 83/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 5/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 7% of total visits (~23,460 visits).",
    "engagement_quality_score": 68,
    "geo_concentration_detail": "Moderately concentrated traffic: US (37%), GB (8%), IN (6%).",
    "referral_strength_detail": "Moderate referral strength at 14% of traffic (~45,651 visits).",
    "search_dependency_detail": "Low search dependency at 33% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (68/100) with 41% bounce rate, 3.9 pages per visit, and 200-second average duration."
  }
}

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