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FiservTraffic snapshot

fiserv.com received 1M monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.3% (~3,650 visits). Top: chatgpt.com (60%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
1,287,236
Month over month
+12.5%
3-month change
+4%
Global rank
40,482
Top country
US (86%)
Trend
Fluctuating

More from Fiserv

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The full record

From the Signal API record

Numbers

Country rank
9,840
Category rank
280
Change, 3 months
+4%
Change, month over month
+12.5%
Digital health score
73

Details

Measured month
Jul 2026
Category
finance/banking_credit_and_lending
Mail visits
30,894
Traffic band
Established
Direct visits
603,714
Search visits
177,639
Small website
No
Snapshot date
Jul 1, 2026
Social visits
90,107
Website title
Instituciones financieras
Brand strength
Strong
Referral visits
379,735
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.3% (~3,650 visits). Top: chatgpt.com (60%).
Geo concentration
Highly concentrated
Search dependency
Low
Consecutive months
1
Engagement quality
Moderate
Brand keyword ratio
4/5
Website description
Resolviendo los desafíos de pago actuales para los bancos. Fiserv ayuda a navegar la regulación, tecnología obsoleta y crecientes expectativas con soluciones modernas y escalables.
Country rank country
US
Digital health label
Good
Brand strength detail
Strong brand recognition with 47% direct traffic. Brand keyword ratio: 4/5.
Digital health detail
Score 73: Engagement 63/100 (25%), Volume 100/100 (20%), Brand 94/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 3/100 (10%).

Extraction

Detected
Aug 13, 2026
signal_type
seo-traffic
signal_subtype
baseline

Use this data

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Start Free1,000 free creditsUse it in Claude via MCP
Show the full JSONThe record on this page and the API request

GET /v1/signals/3d70d73e-f251-4cdd-803b-fc61c0e39b7a returns this record as JSON. POST /v1/companies/enrich returns every signal for fiserv.com.

{
  "signal_id": "3d70d73e-f251-4cdd-803b-fc61c0e39b7a",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-08-13T11:47:59.577+00:00",
  "company": {
    "name": "Fiserv",
    "domain": "fiserv.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "fiserv.com received 1M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-05-01": 1237529,
      "2026-06-01": 1144577,
      "2026-07-01": 1287236
    },
    "category": "finance/banking_credit_and_lending",
    "relevance": 34.9,
    "ai_traffic": {
      "total_visits": 3650,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 59.822
        }
      ],
      "traffic_share": 0.003
    },
    "engagement": {
      "bounce_rate": 0.301,
      "pages_per_visit": 3.229,
      "avg_visit_duration_seconds": 146
    },
    "global_rank": 40482,
    "mail_visits": 30894,
    "country_rank": 9840,
    "top_keywords": [
      {
        "cpc": 3.04,
        "name": "fiserv",
        "volume": 75390,
        "estimated_value": 29580
      },
      {
        "cpc": 1.45,
        "name": "fiserv careers",
        "volume": 8440,
        "estimated_value": 12720
      },
      {
        "cpc": 1.55,
        "name": "fiserv stock",
        "volume": 41980,
        "estimated_value": 1150
      },
      {
        "cpc": 1.02,
        "name": "finserv",
        "volume": 3820,
        "estimated_value": 810
      },
      {
        "cpc": 5.15,
        "name": "fiserve",
        "volume": 2190,
        "estimated_value": 800
      }
    ],
    "traffic_band": "established",
    "category_rank": 280,
    "direct_visits": 603714,
    "search_visits": 177639,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 90107,
    "top_countries": {
      "BR": 0.031,
      "CA": 0.013,
      "GB": 0.009,
      "IN": 0.025,
      "US": 0.858
    },
    "website_title": "Instituciones financieras",
    "brand_strength": "strong",
    "change_3mo_pct": 4,
    "change_mom_pct": 12.5,
    "referral_visits": 379735,
    "traffic_sources": {
      "mail": 0.024,
      "paid": 0,
      "direct": 0.469,
      "search": 0.138,
      "social": 0.07,
      "referral": 0.295
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.3% (~3,650 visits). Top: chatgpt.com (60%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "4/5",
    "website_description": "Resolviendo los desafíos de pago actuales para los bancos. Fiserv ayuda a navegar la regulación, tecnología obsoleta y crecientes expectativas con soluciones modernas y escalables.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 73,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 47% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 73: Engagement 63/100 (25%), Volume 100/100 (20%), Brand 94/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 3/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 7% of total visits (~90,107 visits).",
    "engagement_quality_score": 63,
    "geo_concentration_detail": "Highly concentrated traffic: US (86%), BR (3%), IN (3%).",
    "referral_strength_detail": "Strong referral strength at 30% of traffic (~379,735 visits).",
    "search_dependency_detail": "Low search dependency at 14% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (63/100) with 30% bounce rate, 3.2 pages per visit, and 146-second average duration."
  }
}

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