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GeneracFacility expansion

Quad sells extra Sussex facility to Generac in $20 million deal

What happened

Generac Power Systems, Inc. expands facilities to Sussex, Wisconsin, United States.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Quad sells extra Sussex facility to Generac in $20 million deal. Subscribe to BizTimes Daily - Local news about the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin. Sussex-based marketing experience company Quad has sold one of its Wisconsin facilities to generator manufacturer Generac. Quad sold the building at N64 W23110 Main St. in Sussex to Generac Power Systems for $20 million, state records show. The building sits on 34 acres of land. Quad listed the 200,000-square-foot building sale in October to help generate "future cash proceedings," said CEO Joel Quadracci. The building has been used throughout the years for a mix of administrative and manufacturing support functions, according to a representative from Quad. "The building Quad sold was built in 1990 and supported a mix of administrative and manufacturing work," according to a Monday statement from the company. "Over time, some of those functions moved to other locations - like our QuadMed corporate function, which relocated to our West Allis facility, where we have one of our premier health care clinics. As a result, the building had become underutilized and therefore no longer needed." Quad employs approximately 4,500 people across its eight other Wisconsin facilities. "The building that was sold is situated directly across the street from Quad's global headquarters...

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Extracted by Autobound

From the Signal API record
Event
Facility expansion

What this signalsA bigger facility often needs new equipment, systems and services.

Location
Sussex, Wisconsin, United States

More facility expansion signals at other companies

The full record

From the Signal API record

Details

Category
Expands facilities

Extraction

Confidence
53%
Detected
Dec 29, 2025
signal_type
news
signal_subtype
expands_facilities

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/ba267d36-6cbf-4e3b-9bdf-16dd3968bbcb returns this record as JSON. POST /v1/companies/enrich returns every signal for generac.com.

{
  "signal_id": "ba267d36-6cbf-4e3b-9bdf-16dd3968bbcb",
  "signal_type": "news",
  "signal_subtype": "expands_facilities",
  "detected_at": "2025-12-29T18:18:51+00:00",
  "company": {
    "name": "Generac",
    "domain": "generac.com"
  },
  "data": {
    "url": "https://biztimes.com/quad-sells-extra-sussex-facility-to-generac-in-20-million-deal",
    "title": "Quad sells extra Sussex facility to Generac in $20 million deal",
    "excerpt": "Quad sells extra Sussex facility to Generac in $20 million deal.\n\nSubscribe to BizTimes Daily - Local news about the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin.\n\nSussex-based marketing experience company Quad has sold one of its Wisconsin facilities to generator manufacturer Generac.\n\nQuad sold the building at N64 W23110 Main St. in Sussex to Generac Power Systems for $20 million, state records show. The building sits on 34 acres of land.\n\nQuad listed the 200,000-square-foot building sale in October to help generate \"future cash proceedings,\" said CEO Joel Quadracci.\n\nThe building has been used throughout the years for a mix of administrative and manufacturing support functions, according to a representative from Quad.\n\n\"The building Quad sold was built in 1990 and supported a mix of administrative and manufacturing work,\" according to a Monday statement from the company. \"Over time, some of those functions moved to other locations - like our QuadMed corporate function, which relocated to our West Allis facility, where we have one of our premier health care clinics. As a result, the building had become underutilized and therefore no longer needed.\"\n\nQuad employs approximately 4,500 people across its eight other Wisconsin facilities.\n\n\"The building that was sold is situated directly across the street from Quad's global headquarters...",
    "summary": "Generac Power Systems, Inc. expands facilities to Sussex, Wisconsin, United States.",
    "category": "expands_facilities",
    "found_at": "2025-12-29T18:18:51Z",
    "location": "Sussex, Wisconsin, United States",
    "planning": false,
    "image_url": "https://assets.biztimes.com/2025/10/N64-W23110-Main-St-Sussex.jpg",
    "confidence": 0.5271,
    "published_at": "2025-12-29T18:18:51Z",
    "location_data": [
      {
        "city": "Sussex",
        "state": "Wisconsin",
        "country": "United States",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "Quad sells extra Sussex facility to Generac in $20 million deal."
  }
}

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