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Grafana LabsSustained decline

grafana.com shows sustained decline with 3 consecutive months of decreases, down 15% overall to 1M.

What happened

Emerging AI traffic at 1.3% (~14,981 visits). Top: chatgpt.com (70%), gemini.google.com (9%), claude.ai (1%), perplexity.ai (0%).

Extracted by Autobound

From the Signal API record
Signal
Sustained decline

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
1,148,440
Month over month
-9.6%
3-month change
-14.6%
Global rank
46,015
Top country
US (19%)
Trend
Consecutive decline

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
46,386
Category rank
913
Change, 3 months
-14.6%
Change, month over month
-9.6%
Digital health score
65

Details

Measured month
Aug 2026
Category
computers_electronics_and_technology/programming_and_developer_software
Mail visits
14,930
Traffic band
Established
Direct visits
397,360
Search visits
558,142
Small website
No
Snapshot date
Aug 1, 2026
Social visits
25,266
Website title
Success stories and case studies | Grafana Labs
Brand strength
Moderate
Referral visits
93,024
AI traffic level
Emerging
AI traffic detail
Emerging AI traffic at 1.3% (~14,981 visits). Top: chatgpt.com (70%), gemini.google.com (9%), claude.ai (1%), perplexity.ai (0%).
Geo concentration
Diversified
Consecutive months
3
Brand keyword ratio
5/5
Website description
Grafana is the open source analytics & monitoring solution for every database.
Country rank country
US
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 5/5.
Digital health detail
Score 65: Engagement 52/100 (25%), Volume 100/100 (20%), Brand 69/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 13/100 (10%).
Social traffic detail
Low social traffic at 2% of total visits (~25,266 visits).

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
sustainedDecline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/2df73878-8531-40d5-b12a-a41edc71d07a returns this record as JSON. POST /v1/companies/enrich returns every signal for grafana.com.

{
  "signal_id": "2df73878-8531-40d5-b12a-a41edc71d07a",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-09-11T10:17:47.5+00:00",
  "company": {
    "name": "Grafana Labs",
    "domain": "grafana.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "grafana.com shows sustained decline with 3 consecutive months of decreases, down 15% overall to 1M.",
    "traffic": {
      "2026-06-01": 1344035,
      "2026-07-01": 1270993,
      "2026-08-01": 1148440
    },
    "category": "computers_electronics_and_technology/programming_and_developer_software",
    "relevance": 27,
    "ai_traffic": {
      "total_visits": 14981,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 70.087
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 8.754
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 1.274
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.013
    },
    "engagement": {
      "bounce_rate": 0.459,
      "pages_per_visit": 3.165,
      "avg_visit_duration_seconds": 134
    },
    "global_rank": 46015,
    "mail_visits": 14930,
    "country_rank": 46386,
    "top_keywords": [
      {
        "cpc": 0.77,
        "name": "grafana",
        "volume": 203630,
        "estimated_value": 102860
      },
      {
        "cpc": 1.37,
        "name": "grafana labs",
        "volume": 18830,
        "estimated_value": 15460
      },
      {
        "cpc": 2.57,
        "name": "grafana dashboard",
        "volume": 13970,
        "estimated_value": 10010
      },
      {
        "cpc": 4.04,
        "name": "grafana mcp",
        "volume": 6730,
        "estimated_value": 9940
      },
      {
        "cpc": 2.75,
        "name": "grafana cloud",
        "volume": 6350,
        "estimated_value": 5950
      }
    ],
    "traffic_band": "established",
    "category_rank": 913,
    "direct_visits": 397360,
    "search_visits": 558142,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 25266,
    "top_countries": {
      "CN": 0.046,
      "DE": 0.07,
      "GB": 0.048,
      "IN": 0.068,
      "US": 0.185
    },
    "website_title": "Success stories and case studies | Grafana Labs",
    "brand_strength": "moderate",
    "change_3mo_pct": -14.6,
    "change_mom_pct": -9.6,
    "referral_visits": 93024,
    "traffic_sources": {
      "mail": 0.013,
      "paid": 0,
      "direct": 0.346,
      "search": 0.486,
      "social": 0.022,
      "referral": 0.081
    },
    "ai_traffic_level": "emerging",
    "ai_traffic_detail": "Emerging AI traffic at 1.3% (~14,981 visits). Top: chatgpt.com (70%), gemini.google.com (9%), claude.ai (1%), perplexity.ai (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 3,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "5/5",
    "website_description": "Grafana is the open source analytics & monitoring solution for every database.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 65,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 65: Engagement 52/100 (25%), Volume 100/100 (20%), Brand 69/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 13/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~25,266 visits).",
    "engagement_quality_score": 52,
    "geo_concentration_detail": "Diversified traffic: US (19%), DE (7%), IN (7%).",
    "referral_strength_detail": "Moderate referral strength at 8% of traffic (~93,024 visits).",
    "search_dependency_detail": "Moderate search dependency at 49% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (52/100) with 46% bounce rate, 3.2 pages per visit, and 134-second average duration."
  }
}

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