Gymshark promotes Matt Rogers to chief supply chain officer
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British fitness apparel brand Gymshark has promoted Matt Rogers to chief supply chain officer, a step up from the interim general manager role for sourcing and supply chain that he had been leading. He will be responsible for overseeing the company's entire supply chain, from sourcing across multiple geographies, through manufacturing of the product to freight, logistics and customer delivery. According to the brand, Rogers will sit on the executive committee at Gymshark and will report directly to founder and CEO Ben Francis. Announcing the appointment on LinkedIn, Francis said Rogers had "made a huge impact" since arriving at the Solihull-based brand in 2023 as supply chain director. Francis added that he had "helped strengthen and evolve our supply chain and more recently, has done an outstanding job leading the function as Interim General Manager for Sourcing and Supply Chain". Francis framed the promotion around what comes next for the business. "Matt has consistently demonstrated the leadership, judgement and ambition needed to build a supply chain that's ready for the next chapter of Gymshark," he wrote. "This is a thoroughly well deserved appointment and I'm excited to see the impact Matt will continue to have as we build the future of Gymshark together." Rogers arrived at Gymshark after a decade at online retailer Asos, where his roles included group supply chain...
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