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HasbroPartnership

Hasbro Signs Huge Partnership with Story Box Star

What happened

Hasbro and Tonie are launching three audio board games in early September as part of a partnership formalized last October.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Announced nearly a year ago, the collaboration between the two toy giants is taking shape: three audio board games at €24.99 are arriving in early September, just in time for back-to-school. Last October, Tonie, the king of audio story boxes, and Hasbro formalized a promising partnership. A year later, the promise is finally materializing on shelves: three board game classics will receive their adaptation in an interactive audio version. The best part is that there will be no need to know how to read to enjoy them. Specifically, three titles are enriching the Tonieplay range, the interactive game mode exclusive to the Toniebox 2 launched last year. The principle remains identical to what made the device successful: a figurine is placed on the cube, and the game is controlled entirely by voice and sound, without any screen. The story box acts as the game master: it sets the scene, arbitrates, and spares us from reading the rulebook. As with the rest of the interactive range, cards and other accessories complete the experience. The first to receive its audio adaptation, Monopoly: The Real Estate Race (ages 7+) adapts the game into 40-minute sessions, for confrontations with up to four players. On the agenda: property purchases, auctions, and quick mini-games, with an audio Mr. Monopoly distributing surprise gifts and twists. The second game to arrive in the Toniebox catalog...

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Extracted by Autobound

From the Signal API record
Event
Partnership

What this signalsA new partnership often opens integration and co-selling work.

Companies

  • ToniePartnertonies.com

More partnership signals at other companies

The full record

From the Signal API record

Extraction

Confidence
90%
Detected
Sep 2, 2026
signal_type
news
signal_subtype
partners_with

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/d6516efc-6dd5-790d-ae73-4dec7d29b43f returns this record as JSON. POST /v1/companies/enrich returns every signal for hasbro.com.

{
  "signal_id": "d6516efc-6dd5-790d-ae73-4dec7d29b43f",
  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-09-02T16:30:33+00:00",
  "company": {
    "name": "Hasbro",
    "domain": "hasbro.com"
  },
  "data": {
    "url": "https://www.journaldugeek.com/2026/09/02/hasbro-signe-un-enorme-partenariat-avec-la-star-des-boites-a-histoires/",
    "title": "Hasbro Signs Huge Partnership with Story Box Star - Journal du Geek",
    "excerpt": "Announced nearly a year ago, the collaboration between the two toy giants is taking shape: three audio board games at €24.99 are arriving in early September, just in time for back-to-school. Last October, Tonie, the king of audio story boxes, and Hasbro formalized a promising partnership. A year later, the promise is finally materializing on shelves: three board game classics will receive their adaptation in an interactive audio version. The best part is that there will be no need to know how to read to enjoy them. Specifically, three titles are enriching the Tonieplay range, the interactive game mode exclusive to the Toniebox 2 launched last year. The principle remains identical to what made the device successful: a figurine is placed on the cube, and the game is controlled entirely by voice and sound, without any screen. The story box acts as the game master: it sets the scene, arbitrates, and spares us from reading the rulebook. As with the rest of the interactive range, cards and other accessories complete the experience.\n\nThe first to receive its audio adaptation, Monopoly: The Real Estate Race (ages 7+) adapts the game into 40-minute sessions, for confrontations with up to four players. On the agenda: property purchases, auctions, and quick mini-games, with an audio Mr. Monopoly distributing surprise gifts and twists. The second game to arrive in the Toniebox catalog is...",
    "summary": "Hasbro and Tonie are launching three audio board games in early September as part of a partnership formalized last October.",
    "planning": true,
    "image_url": "https://www.journaldugeek.com/app/uploads/2026/09/tonie-hasbro-1600x900.jpg",
    "confidence": 0.9,
    "published_at": "2026-09-02T16:30:33Z",
    "article_sentence": "Last October, Tonie, the king of audio story boxes, and Hasbro formalized a promising partnership.",
    "related_company_name": "Tonie",
    "related_company_domain": "tonies.com"
  }
}

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