illumina.com shows sustained decline with 3 consecutive months of decreases, down 24% overall to 635K.

{
  "signal_id": "8447c183-309b-4018-9211-ac4f8c9e76c2",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-09-11T10:18:14.631+00:00",
  "company": {
    "name": "Illumina",
    "domain": "illumina.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "illumina.com shows sustained decline with 3 consecutive months of decreases, down 24% overall to 635K.",
    "traffic": {
      "2026-06-01": 834261,
      "2026-07-01": 796797,
      "2026-08-01": 634937
    },
    "category": "science_and_education/biology",
    "relevance": 48.8,
    "ai_traffic": {
      "top_prompts": [
        "What are the main differences between short-read and long-read DNA sequencing technologies, and how do I choose the appropriate approach for a high-throughput genetic study?",
        "How can I set up a workflow to prepare and sequence whole-genome samples from human tissue, including recommended library preparation steps and quality control checkpoints?",
        "What factors should I consider when comparing next-generation sequencing platforms for large-scale clinical genomics projects in terms of throughput, accuracy, cost per sample, and sample multiplexing capabilities?"
      ],
      "total_visits": 3991,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 72.074
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 22.912
        },
        {
          "name": "perplexity.ai",
          "rank": 3,
          "share": 3.164
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.006
    },
    "engagement": {
      "bounce_rate": 0.372,
      "pages_per_visit": 7.123,
      "avg_visit_duration_seconds": 457
    },
    "global_rank": 60751,
    "mail_visits": 15873,
    "country_rank": 24875,
    "top_keywords": [
      {
        "cpc": 2.32,
        "name": "illumina",
        "volume": 33570,
        "estimated_value": 17640
      },
      {
        "cpc": 3.01,
        "name": "illumina careers",
        "volume": 2610,
        "estimated_value": 2850
      },
      {
        "cpc": 3.66,
        "name": "basespace",
        "volume": 560,
        "estimated_value": 850
      },
      {
        "cpc": 3.29,
        "name": "illumina s",
        "volume": 1710,
        "estimated_value": 820
      },
      {
        "cpc": 3.91,
        "name": "illumina sequencing",
        "volume": 4460,
        "estimated_value": 710
      }
    ],
    "traffic_band": "developing",
    "category_rank": 34,
    "direct_visits": 309849,
    "search_visits": 175243,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 13969,
    "top_countries": {
      "DE": 0.051,
      "GB": 0.105,
      "JP": 0.028,
      "KR": 0.026,
      "US": 0.523
    },
    "website_title": "Shriners Children’s big bet on the future of specialized pediatric care",
    "brand_strength": "strong",
    "change_3mo_pct": -23.9,
    "change_mom_pct": -20.3,
    "referral_visits": 104765,
    "traffic_sources": {
      "mail": 0.025,
      "paid": 0,
      "direct": 0.488,
      "search": 0.276,
      "social": 0.022,
      "referral": 0.165
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.6% (~3,991 visits). Top: chatgpt.com (72%), gemini.google.com (23%), perplexity.ai (3%), claude.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "4/5",
    "website_description": "The century-old institution is taking its research global, collecting international samples to find disease-associated variants",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 73,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 49% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 73: Engagement 90/100 (25%), Volume 75/100 (20%), Brand 98/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 6/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~13,969 visits).",
    "engagement_quality_score": 90,
    "geo_concentration_detail": "Highly concentrated traffic: US (52%), GB (11%), DE (5%).",
    "referral_strength_detail": "Strong referral strength at 17% of traffic (~104,765 visits).",
    "search_dependency_detail": "Low search dependency at 28% of total traffic.",
    "engagement_quality_detail": "High engagement (90/100) with 37% bounce rate, 7.1 pages per visit, and 457-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/8447c183-309b-4018-9211-ac4f8c9e76c2 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"illumina.com","limit":20}'