intermountainhealthcare.org shows sustained decline with 3 consecutive months of decreases, down 11% overall to 2M.

{
  "signal_id": "8ee08d57-0ce0-4068-a9bf-2c85a3a22abe",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-06-22T06:58:37.124+00:00",
  "company": {
    "name": "Intermountain Health",
    "domain": "intermountainhealthcare.org"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "intermountainhealthcare.org shows sustained decline with 3 consecutive months of decreases, down 11% overall to 2M.",
    "traffic": {
      "2026-03-01": 1736334,
      "2026-04-01": 1641820,
      "2026-05-01": 1548552
    },
    "category": "health/medicine",
    "relevance": 15.9,
    "ai_traffic": {
      "total_visits": 9907,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 100
        }
      ],
      "traffic_share": 0.006
    },
    "engagement": {
      "bounce_rate": 0.387,
      "pages_per_visit": 3.625,
      "avg_visit_duration_seconds": 134
    },
    "global_rank": 32984,
    "mail_visits": 38714,
    "country_rank": 6721,
    "top_keywords": [
      {
        "cpc": 0.15,
        "name": "intermountain medical center",
        "volume": 10740,
        "estimated_value": 11970
      },
      {
        "cpc": 2.49,
        "name": "intermountain",
        "volume": 13390,
        "estimated_value": 11600
      },
      {
        "cpc": 1.77,
        "name": "intermountain health",
        "volume": 13060,
        "estimated_value": 11590
      },
      {
        "cpc": 2.73,
        "name": "intermountain healthcare",
        "volume": 4730,
        "estimated_value": 10270
      },
      {
        "cpc": 1.15,
        "name": "intermountain healthcare jobs",
        "volume": 1890,
        "estimated_value": 3780
      }
    ],
    "traffic_band": "established",
    "category_rank": 79,
    "direct_visits": 543542,
    "search_visits": 613227,
    "small_website": false,
    "snapshot_date": "2026-05-01T00:00:00+00:00",
    "social_visits": 7743,
    "top_countries": {
      "GB": 0.004,
      "MX": 0.003,
      "NG": 0.003,
      "US": 0.942,
      "VN": 0.003
    },
    "website_title": "Home - Intermountain Health",
    "brand_strength": "moderate",
    "change_3mo_pct": -10.8,
    "change_mom_pct": -5.7,
    "referral_visits": 309710,
    "traffic_sources": {
      "mail": 0.025,
      "paid": 0,
      "direct": 0.351,
      "search": 0.396,
      "social": 0.005,
      "referral": 0.2
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.6% (~9,907 visits). Top: chatgpt.com (100%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "strong",
    "search_dependency": "moderate",
    "consecutive_months": 3,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "3/5",
    "website_description": "Helping people live the healthiest lives possible is our mission. As a non-profit integrated system Intermountain Health strives to deliver higher quality at sustainable costs.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 66,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 66: Engagement 60/100 (25%), Volume 100/100 (20%), Brand 70/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 6/100 (10%).",
    "social_traffic_detail": "Low social traffic at 1% of total visits (~7,743 visits).",
    "engagement_quality_score": 60,
    "geo_concentration_detail": "Highly concentrated traffic: US (94%), GB (0%), MX (0%).",
    "referral_strength_detail": "Strong referral strength at 20% of traffic (~309,710 visits).",
    "search_dependency_detail": "Moderate search dependency at 40% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (60/100) with 39% bounce rate, 3.6 pages per visit, and 134-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/8ee08d57-0ce0-4068-a9bf-2c85a3a22abe \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"intermountainhealth.org","limit":20}'