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KalshiTraffic surge

kalshi.com traffic surged 35% to 19M monthly visits.

Source: Autobound Signal API · 49 signals tracked for Kalshi · updated

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What happened

Minimal AI traffic at 0.2% (~40,606 visits). Top: chatgpt.com (71%), gemini.google.com (0%), claude.ai (0%).

Extracted by Autobound

From the Signal API record
Signal
Traffic surge

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
19,430,990
Month over month
+35.3%
3-month change
+0.4%
Global rank
1,705
Top country
US (86%)
Trend
Fluctuating

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
420
Category rank
14
Change, 3 months
+0.4%
Change, month over month
+35.3%
Digital health score
82

Details

Measured month
Sep 2026
Category
computers_electronics_and_technology/computers_electronics_and_technology
Mail visits
233,172
Traffic band
Major
Direct visits
11,522,577
Search visits
5,129,781
Small website
No
Snapshot date
Sep 1, 2026
Social visits
777,240
Website title
Kalshi - Prediction Market for Trading the Future
Brand strength
Strong
Referral visits
971,550
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.2% (~40,606 visits). Top: chatgpt.com (71%), gemini.google.com (0%), claude.ai (0%).
Geo concentration
Highly concentrated
Referral strength
Moderate
Search dependency
Low
Consecutive months
1
Engagement quality
High
Brand keyword ratio
2/5
Website description
Kalshi is a regulated exchange & prediction market where you can trade on the outcome of real-world events. Buy and sell Event Contracts.
Country rank country
US
Digital health label
Excellent
Social traffic level
Low

Extraction

Detected
Oct 12, 2026
signal_type
seo-traffic
signal_subtype
trafficSurge

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/7f7257e6-3c29-4385-ba21-f214317d3fe8 returns this record as JSON. POST /v1/companies/enrich returns every signal for kalshi.com.

{
  "signal_id": "7f7257e6-3c29-4385-ba21-f214317d3fe8",
  "signal_type": "seo-traffic",
  "signal_subtype": "trafficSurge",
  "detected_at": "2026-10-12T07:55:56.485+00:00",
  "company": {
    "name": "Kalshi",
    "domain": "kalshi.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "kalshi.com traffic surged 35% to 19M monthly visits.",
    "traffic": {
      "2026-07-01": 19358771,
      "2026-08-01": 14360445,
      "2026-09-01": 19430990
    },
    "category": "computers_electronics_and_technology/computers_electronics_and_technology",
    "relevance": 85,
    "ai_traffic": {
      "total_visits": 40606,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 71.381
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 0.387
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 0.155
        }
      ],
      "traffic_share": 0.002
    },
    "engagement": {
      "bounce_rate": 0.374,
      "pages_per_visit": 9.07,
      "avg_visit_duration_seconds": 664
    },
    "global_rank": 1705,
    "mail_visits": 233172,
    "country_rank": 420,
    "top_keywords": [
      {
        "cpc": 4.08,
        "name": "kalshi",
        "volume": 886680,
        "estimated_value": 1373470
      },
      {
        "cpc": 0.63,
        "name": "premier league",
        "volume": 14108860,
        "estimated_value": 75310
      },
      {
        "cpc": 1.27,
        "name": "college football scores",
        "volume": 545350,
        "estimated_value": 65710
      },
      {
        "cpc": 0.93,
        "name": "bitcoin price",
        "volume": 1931480,
        "estimated_value": 31660
      },
      {
        "cpc": 4.45,
        "name": "texas senate kalshi",
        "volume": 11210,
        "estimated_value": 29120
      }
    ],
    "traffic_band": "major",
    "category_rank": 14,
    "direct_visits": 11522577,
    "search_visits": 5129781,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 777240,
    "top_countries": {
      "AU": 0.007,
      "BR": 0.015,
      "CA": 0.016,
      "GB": 0.01,
      "US": 0.861
    },
    "website_title": "Kalshi - Prediction Market for Trading the Future",
    "brand_strength": "strong",
    "change_3mo_pct": 0.4,
    "change_mom_pct": 35.3,
    "referral_visits": 971550,
    "traffic_sources": {
      "mail": 0.012,
      "paid": 0,
      "direct": 0.593,
      "search": 0.264,
      "social": 0.04,
      "referral": 0.05
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.2% (~40,606 visits). Top: chatgpt.com (71%), gemini.google.com (0%), claude.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "Kalshi is a regulated exchange & prediction market where you can trade on the outcome of real-world events. Buy and sell Event Contracts.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 82,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 59% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 82: Engagement 90/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 2/100 (10%).",
    "social_traffic_detail": "Low social traffic at 4% of total visits (~777,240 visits).",
    "engagement_quality_score": 90,
    "geo_concentration_detail": "Highly concentrated traffic: US (86%), CA (2%), BR (2%).",
    "referral_strength_detail": "Moderate referral strength at 5% of traffic (~971,550 visits).",
    "search_dependency_detail": "Low search dependency at 26% of total traffic.",
    "engagement_quality_detail": "High engagement (90/100) with 37% bounce rate, 9.1 pages per visit, and 664-second average duration."
  }
}

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