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Kraft Heinz10-K: Competitor named

Faces intense competition from large food companies and private label products.

Read at SEC EDGAR

What happened

Kraft Heinz operates in highly competitive marketplaces, competing against large national and international food companies as well as private label products from retailers. This pressure requires continuous investment in innovation, marketing, and efficiency to maintain market share.

Source

SEC EDGARFeb 12, 2026

Annual report (Form 10-K)

Kraft Heinz 10-K for FY2025

Filing excerpt

Our products are sold in highly competitive marketplaces, including e-commerce retailers, large-format retailers, and discounters.

sec.gov/Archives/edgar/data/1637459/000163745926000009/khc-20251227.htmRead the full source

Other signals in this filing (10)

Extracted by Autobound

From the Signal API record
Signal
10-K: Competitor named

What this signalsFilings often name leadership changes, deals and spending plans.

Period
FY2025
Fiscal year end
12/27
Filed
Feb 12, 2026

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The full record

From the Signal API record

Numbers

Percent
21% (Percentage of net sales from largest customer, Walmart Inc., indicating high customer concentration risk.)

Details

CIK
1637459
Accession number
0001637459-26-000009
Filing year
2026
Why it matters
Competitive intelligence
Signal category
Market

Extraction

Confidence
High
Relevance
70%
Sentiment
Negative
Detected
Feb 17, 2026
signal_type
sec-10k
signal_subtype
competitorNamed

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The API returns more than this page shows

This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/1fd619f5-46db-464a-8159-c56b44bf8c6d returns this record as JSON. POST /v1/companies/enrich returns every signal for kraftheinzcompany.com.

{
  "signal_id": "1fd619f5-46db-464a-8159-c56b44bf8c6d",
  "signal_type": "sec-10k",
  "signal_subtype": "competitorNamed",
  "detected_at": "2026-02-17T06:32:40.419+00:00",
  "company": {
    "name": "Kraft Heinz",
    "domain": "kraftheinzcompany.com"
  },
  "data": {
    "detail": "Kraft Heinz operates in highly competitive marketplaces, competing against large national and international food companies as well as private label products from retailers. This pressure requires continuous investment in innovation, marketing, and efficiency to maintain market share.",
    "metrics": {
      "pct": 0.21,
      "pct_context": "Percentage of net sales from largest customer, Walmart Inc., indicating high customer concentration risk."
    },
    "summary": "Faces intense competition from large food companies and private label products.",
    "excerpts": "Our products are sold in highly competitive marketplaces, including e-commerce retailers, large-format retailers, and discounters.",
    "relevance": 0.7,
    "sentiment": "negative",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1637459/000163745926000009/khc-20251227.htm",
    "filing_date": "2026-02-12",
    "filing_year": 2026,
    "fiscal_year_end": "12/27",
    "sales_relevance": "Competitive intelligence",
    "signal_category": "market"
  }
}

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