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KrogerTraffic snapshot

kroger.com received 45M monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.2% (~94,467 visits). Top: chatgpt.com (45%), gemini.google.com (1%), copilot.microsoft.com (1%), claude.ai (0%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
45,135,126
Month over month
-2.6%
3-month change
-4.6%
Global rank
874
Top country
US (99%)
Trend
Consecutive decline

The full record

From the Signal API record

Numbers

Country rank
191
Category rank
2
Change, 3 months
-4.6%
Change, month over month
-2.6%
Digital health score
78

Details

Measured month
Sep 2026
Category
food_and_drink/groceries
Mail visits
3,430,270
Traffic band
Major
Direct visits
17,377,024
Search visits
12,321,889
Small website
No
Snapshot date
Sep 1, 2026
Social visits
722,162
Website title
Kroger : Fresh Food. Low Prices. | Shop Groceries Online
Brand strength
Moderate
Referral visits
8,440,269
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.2% (~94,467 visits). Top: chatgpt.com (45%), gemini.google.com (1%), copilot.microsoft.com (1%), claude.ai (0%).
Geo concentration
Highly concentrated
Referral strength
Strong
Search dependency
Low
Consecutive months
3
Engagement quality
High
Brand keyword ratio
5/5
Website description
Shop fresh groceries at low prices at a Kroger near you. Fill prescriptions, order online and save with digital coupons on grocery pick-up & delivery.
Country rank country
US
Digital health label
Excellent
Social traffic level
Low

Extraction

Detected
Oct 12, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/be3f474d-7769-4e8d-8fe6-43130d7b6e2a returns this record as JSON. POST /v1/companies/enrich returns every signal for kroger.com.

{
  "signal_id": "be3f474d-7769-4e8d-8fe6-43130d7b6e2a",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T07:56:16.276+00:00",
  "company": {
    "name": "Kroger",
    "domain": "kroger.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "kroger.com received 45M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 47295292,
      "2026-08-01": 46330468,
      "2026-09-01": 45135126
    },
    "category": "food_and_drink/groceries",
    "relevance": 8.8,
    "ai_traffic": {
      "top_prompts": [
        "What are practical tips for planning weekly grocery shopping to save time and reduce food waste while sticking to a budget?",
        "How do common supermarket loyalty programs typically work, and which features offer the best savings for frequent shoppers?",
        "Can you recommend strategies for choosing fresh produce and meat at a supermarket to maximize quality and shelf life, including signs of freshness and storage tips?"
      ],
      "total_visits": 94467,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 45.072
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 1.264
        },
        {
          "name": "copilot.microsoft.com",
          "rank": 3,
          "share": 0.973
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.002
    },
    "engagement": {
      "bounce_rate": 0.419,
      "pages_per_visit": 4.412,
      "avg_visit_duration_seconds": 251
    },
    "global_rank": 874,
    "mail_visits": 3430270,
    "country_rank": 191,
    "top_keywords": [
      {
        "cpc": 1.25,
        "name": "kroger",
        "volume": 720820,
        "estimated_value": 1285760
      },
      {
        "cpc": 0.63,
        "name": "kroger weekly ad",
        "volume": 60290,
        "estimated_value": 107630
      },
      {
        "cpc": 2.17,
        "name": "kroger pharmacy",
        "volume": 58470,
        "estimated_value": 90720
      },
      {
        "cpc": 1.19,
        "name": "krogers",
        "volume": 27290,
        "estimated_value": 32690
      },
      {
        "cpc": 0.81,
        "name": "kroger digital coupons",
        "volume": 18060,
        "estimated_value": 29010
      }
    ],
    "traffic_band": "major",
    "category_rank": 2,
    "direct_visits": 17377024,
    "search_visits": 12321889,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 722162,
    "top_countries": {
      "CA": 0.001,
      "CN": 0.001,
      "KR": 0,
      "TW": 0,
      "US": 0.989
    },
    "website_title": "Kroger : Fresh Food. Low Prices. | Shop Groceries Online",
    "brand_strength": "moderate",
    "change_3mo_pct": -4.6,
    "change_mom_pct": -2.6,
    "referral_visits": 8440269,
    "traffic_sources": {
      "mail": 0.076,
      "paid": 0,
      "direct": 0.385,
      "search": 0.273,
      "social": 0.016,
      "referral": 0.187
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.2% (~94,467 visits). Top: chatgpt.com (45%), gemini.google.com (1%), copilot.microsoft.com (1%), claude.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "5/5",
    "website_description": "Shop fresh groceries at low prices at a Kroger near you. Fill prescriptions, order online and save with digital coupons on grocery pick-up & delivery.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 78,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 39% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 78: Engagement 77/100 (25%), Volume 100/100 (20%), Brand 77/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 2/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~722,162 visits).",
    "engagement_quality_score": 77,
    "geo_concentration_detail": "Highly concentrated traffic: US (99%), CA (0%), CN (0%).",
    "referral_strength_detail": "Strong referral strength at 19% of traffic (~8,440,269 visits).",
    "search_dependency_detail": "Low search dependency at 27% of total traffic.",
    "engagement_quality_detail": "High engagement (77/100) with 42% bounce rate, 4.4 pages per visit, and 251-second average duration."
  }
}

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