massgeneralbrigham.org received 5M monthly visits with traffic from 5 countries.
What happened
Minimal AI traffic at 0.5% (~27,125 visits). Top: chatgpt.com (100%), gemini.google.com (0%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic snapshot
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 5,471,382
- Month over month
- -0.1%
- 3-month change
- +2.6%
- Global rank
- 8,098
- Top country
- US (96%)
- Trend
- Fluctuating
More from Mass General Brigham
- PatentsBrigham and Women's Hospital was granted a patent for blood-brain barrier drug delivery.Patents
- Facility expansionMass General Brigham health plan drops MA coverage for Dana-Farber patientsFacility expansion
- GlassdoorEmployees report low pay despite good benefits and workload managementGlassdoor
- Executive hireMass General Brigham hires Vanderbilt exec for inaugural nurse roleExecutive hire
- Website changesThe organization is transitioning to the newly launched massgeneralbrigham.org platform for all services, physicians, hospitals, and locations.Website changes
- PodcastsCare Shift discusses Mass General Brigham: tech adoptionPodcasts
Latest signals at other companies
- Federal contractsAES$335K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsAT&T$359K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsEquinix$382K federal contract from Department of Homeland SecurityFederal contracts
The full record
From the Signal API recordNumbers
- Country rank
- 1,645
- Category rank
- 10
- Change, 3 months
- +2.6%
- Change, month over month
- -0.1%
- Digital health score
- 84
Details
- Measured month
- Aug 2026
- Category
- health/medicine
- Mail visits
- 404,882
- Traffic band
- Established
- Direct visits
- 2,746,634
- Search visits
- 1,920,455
- Small website
- No
- Snapshot date
- Aug 1, 2026
- Social visits
- 136,785
- Website title
- Billing FAQs | Mass General Brigham
- Brand strength
- Strong
- Referral visits
- 218,855
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.5% (~27,125 visits). Top: chatgpt.com (100%), gemini.google.com (0%).
- Geo concentration
- Highly concentrated
- Referral strength
- Weak
- Search dependency
- Moderate
- Consecutive months
- 1
- Engagement quality
- High
- Brand keyword ratio
- 2/5
- Website description
- Get answers to common Mass General Brigham billing questions, including medical billing FAQ about health insurance, co-payments, bill payment, and more.
- Country rank country
- US
- Digital health label
- Excellent
- Social traffic level
- Low
Extraction
- Relevance
- 20%
- Detected
- Sep 11, 2026
- signal_type
seo-traffic- signal_subtype
baseline
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/880ff803-4699-42eb-ab53-57fcb8fb0d4a returns this record as JSON. POST /v1/companies/enrich returns every signal for massgeneralbrigham.org.
{
"signal_id": "880ff803-4699-42eb-ab53-57fcb8fb0d4a",
"signal_type": "seo-traffic",
"signal_subtype": "baseline",
"detected_at": "2026-09-11T10:18:10.738+00:00",
"company": {
"name": "Mass General Brigham",
"domain": "massgeneralbrigham.org"
},
"data": {
"trend": "fluctuating",
"summary": "massgeneralbrigham.org received 5M monthly visits with traffic from 5 countries.",
"traffic": {
"2026-06-01": 5333638,
"2026-07-01": 5474599,
"2026-08-01": 5471382
},
"category": "health/medicine",
"relevance": 0.2,
"ai_traffic": {
"total_visits": 27125,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 99.949
},
{
"name": "gemini.google.com",
"rank": 2,
"share": 0.051
}
],
"traffic_share": 0.005
},
"engagement": {
"bounce_rate": 0.265,
"pages_per_visit": 6.454,
"avg_visit_duration_seconds": 365
},
"global_rank": 8098,
"mail_visits": 404882,
"country_rank": 1645,
"top_keywords": [
{
"cpc": 3.33,
"name": "patient gateway",
"volume": 65280,
"estimated_value": 163810
},
{
"cpc": 2.68,
"name": "patient gateway login",
"volume": 23590,
"estimated_value": 42380
},
{
"cpc": 1.93,
"name": "mass general brigham",
"volume": 33170,
"estimated_value": 25610
},
{
"cpc": 2.08,
"name": "mgh patient gateway",
"volume": 8360,
"estimated_value": 16580
},
{
"cpc": 1.89,
"name": "mass general brigham patient gateway",
"volume": 6290,
"estimated_value": 8450
}
],
"traffic_band": "established",
"category_rank": 10,
"direct_visits": 2746634,
"search_visits": 1920455,
"small_website": false,
"snapshot_date": "2026-08-01T00:00:00+00:00",
"social_visits": 136785,
"top_countries": {
"AU": 0.001,
"CA": 0.004,
"GB": 0.003,
"IN": 0.002,
"US": 0.963
},
"website_title": "Billing FAQs | Mass General Brigham",
"brand_strength": "strong",
"change_3mo_pct": 2.6,
"change_mom_pct": -0.1,
"referral_visits": 218855,
"traffic_sources": {
"mail": 0.074,
"paid": 0,
"direct": 0.502,
"search": 0.351,
"social": 0.025,
"referral": 0.04
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.5% (~27,125 visits). Top: chatgpt.com (100%), gemini.google.com (0%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "weak",
"search_dependency": "moderate",
"consecutive_months": 1,
"engagement_quality": "high",
"brand_keyword_ratio": "2/5",
"website_description": "Get answers to common Mass General Brigham billing questions, including medical billing FAQ about health insurance, co-payments, bill payment, and more.",
"country_rank_country": "US",
"digital_health_label": "excellent",
"digital_health_score": 84,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 50% direct traffic. Brand keyword ratio: 2/5.",
"digital_health_detail": "Score 84: Engagement 96/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 5/100 (10%).",
"social_traffic_detail": "Low social traffic at 3% of total visits (~136,785 visits).",
"engagement_quality_score": 96,
"geo_concentration_detail": "Highly concentrated traffic: US (96%), CA (0%), GB (0%).",
"referral_strength_detail": "Weak referral strength at 4% of traffic (~218,855 visits).",
"search_dependency_detail": "Moderate search dependency at 35% of total traffic.",
"engagement_quality_detail": "High engagement (96/100) with 27% bounce rate, 6.5 pages per visit, and 365-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/880ff803-4699-42eb-ab53-57fcb8fb0d4a \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"massgeneralbrigham.org","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.