mastercard.com shows sustained growth with 3 consecutive months of increases, up 20% overall to 15M.

{
  "signal_id": "db25685c-1de2-4038-9c4a-0ea483bada92",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedGrowth",
  "detected_at": "2026-09-11T10:18:14.634+00:00",
  "company": {
    "name": "Mastercard",
    "domain": "mastercard.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "mastercard.com shows sustained growth with 3 consecutive months of increases, up 20% overall to 15M.",
    "traffic": {
      "2026-06-01": 12828785,
      "2026-07-01": 13751680,
      "2026-08-01": 15437657
    },
    "category": "finance/banking_credit_and_lending",
    "relevance": 41.7,
    "ai_traffic": {
      "top_prompts": [
        "What are the main differences between types of payment cards (debit, credit, prepaid) and how do I decide which one best fits my spending and budgeting needs?",
        "How can I set up secure contactless payments on my mobile device and what steps should I take to protect my card information from fraud?",
        "What factors should I compare when choosing a card for international travel, including fees, exchange rates, and foreign transaction protections?"
      ],
      "total_visits": 61556,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 87.698
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 8.902
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 2.187
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.409,
      "pages_per_visit": 2.824,
      "avg_visit_duration_seconds": 112
    },
    "global_rank": 3852,
    "mail_visits": 293315,
    "country_rank": 6853,
    "top_keywords": [
      {
        "cpc": 0.98,
        "name": "mastercard 2x1",
        "volume": 15550,
        "estimated_value": 149140
      },
      {
        "cpc": 2.19,
        "name": "mastercard",
        "volume": 243500,
        "estimated_value": 122450
      },
      {
        "cpc": 1.78,
        "name": "mastercard careers",
        "volume": 33070,
        "estimated_value": 44130
      },
      {
        "cpc": 0.5,
        "name": "2x1 cinepolis",
        "volume": 5330,
        "estimated_value": 38510
      },
      {
        "cpc": 1.6,
        "name": "2x1 mastercard",
        "volume": 3710,
        "estimated_value": 27550
      }
    ],
    "traffic_band": "major",
    "category_rank": 186,
    "direct_visits": 5156177,
    "search_visits": 2655277,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 1219575,
    "top_countries": {
      "AE": 0.065,
      "EG": 0.05,
      "IN": 0.111,
      "MY": 0.057,
      "US": 0.143
    },
    "website_title": "Mastercard Bill Qkr Streamlines Bill Payment Services",
    "brand_strength": "moderate",
    "change_3mo_pct": 20.3,
    "change_mom_pct": 12.3,
    "referral_visits": 5727371,
    "traffic_sources": {
      "mail": 0.019,
      "paid": 0,
      "direct": 0.334,
      "search": 0.172,
      "social": 0.079,
      "referral": 0.371
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~61,556 visits). Top: chatgpt.com (88%), gemini.google.com (9%), claude.ai (2%), perplexity.ai (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "4/5",
    "website_description": "Mastercard Bill Qkr simplifies bill payment services, recurring bill payments, and online bill pay solutions for businesses of all sizes.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 70,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Moderate brand recognition with 33% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 70: Engagement 49/100 (25%), Volume 100/100 (20%), Brand 67/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 8% of total visits (~1,219,575 visits).",
    "engagement_quality_score": 49,
    "geo_concentration_detail": "Diversified traffic: US (14%), IN (11%), AE (7%).",
    "referral_strength_detail": "Strong referral strength at 37% of traffic (~5,727,371 visits).",
    "search_dependency_detail": "Low search dependency at 17% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (49/100) with 41% bounce rate, 2.8 pages per visit, and 112-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/db25685c-1de2-4038-9c4a-0ea483bada92 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"mastercard.com","limit":20}'