mccormickcorporation.com shows sustained growth with 3 consecutive months of increases, up 38% overall to 35K.

{
  "signal_id": "afcfe3f5-b0d3-46a6-a9fe-af68f42487ed",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedGrowth",
  "detected_at": "2026-06-22T08:14:27.141+00:00",
  "company": {
    "name": "McCormick",
    "domain": "mccormickcorporation.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "mccormickcorporation.com shows sustained growth with 3 consecutive months of increases, up 38% overall to 35K.",
    "traffic": {
      "2026-03-01": 24980,
      "2026-04-01": 31837,
      "2026-05-01": 34519
    },
    "category": "food_and_drink/food_and_drink",
    "relevance": 16.8,
    "ai_traffic": {
      "total_visits": 0,
      "traffic_share": 0
    },
    "engagement": {
      "bounce_rate": 0.423,
      "pages_per_visit": 1.816,
      "avg_visit_duration_seconds": 27
    },
    "global_rank": 918063,
    "mail_visits": 207,
    "country_rank": 315010,
    "top_keywords": [
      {
        "cpc": 0.51,
        "name": "mccormick",
        "volume": 30200,
        "estimated_value": 740
      },
      {
        "cpc": 0.39,
        "name": "mccormick careers",
        "volume": 3020,
        "estimated_value": 710
      },
      {
        "cpc": 0.96,
        "name": "mccormick & company",
        "volume": 1130,
        "estimated_value": 600
      },
      {
        "cpc": 0.8,
        "name": "mccormick & company inc",
        "volume": 600,
        "estimated_value": 320
      },
      {
        "name": "mccormick hunt valley",
        "volume": 220,
        "estimated_value": 320
      }
    ],
    "traffic_band": "emerging",
    "category_rank": 1494,
    "direct_visits": 11460,
    "search_visits": 19572,
    "small_website": false,
    "snapshot_date": "2026-05-01T00:00:00+00:00",
    "social_visits": 1139,
    "top_countries": {
      "CA": 0.041,
      "IN": 0.067,
      "NG": 0.044,
      "US": 0.571,
      "VN": 0.042
    },
    "website_title": "Contact | McCormick Corporation",
    "brand_strength": "moderate",
    "change_3mo_pct": 38.2,
    "change_mom_pct": 8.4,
    "referral_visits": 1830,
    "traffic_sources": {
      "mail": 0.006,
      "paid": 0,
      "direct": 0.332,
      "search": 0.567,
      "social": 0.033,
      "referral": 0.053
    },
    "ai_traffic_level": "none",
    "ai_traffic_detail": "None AI traffic at 0% (~0 visits).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "high",
    "consecutive_months": 3,
    "engagement_quality": "low",
    "brand_keyword_ratio": "2/5",
    "website_description": "mccormick & company, incorporated is a global leader in flavor, seasonings and spices. the company manufactures, markets and distributes spices, seasoning mixes, condiments and other flavorful products to the entire food industry",
    "country_rank_country": "US",
    "digital_health_label": "fair",
    "digital_health_score": 40,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 33% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 40: Engagement 31/100 (25%), Volume 50/100 (20%), Brand 66/100 (15%), Diversification 60/100 (15%), Rank 25/100 (15%), AI Readiness 0/100 (10%).",
    "social_traffic_detail": "Low social traffic at 3% of total visits (~1,139 visits).",
    "engagement_quality_score": 31,
    "geo_concentration_detail": "Highly concentrated traffic: US (57%), IN (7%), NG (4%).",
    "referral_strength_detail": "Moderate referral strength at 5% of traffic (~1,830 visits).",
    "search_dependency_detail": "High search dependency at 57% of total traffic.",
    "engagement_quality_detail": "Low engagement (31/100) with 42% bounce rate, 1.8 pages per visit, and 27-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/afcfe3f5-b0d3-46a6-a9fe-af68f42487ed \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"mccormickcorporation.com","limit":20}'