Midjourney’s astrology expansion brings AI to the soul

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  "signal_type": "news",
  "signal_subtype": "hires",
  "detected_at": "2026-07-26T18:11:15+00:00",
  "company": {
    "name": "Midjourney",
    "domain": "midjourney.com"
  },
  "data": {
    "url": "https://unherd.com/newsroom/midjourneys-astrology-expansion-brings-ai-to-the-soul/?edition=us",
    "title": "Midjourney’s astrology expansion brings AI to the soul - UnHerd",
    "contact": "Banu Guler",
    "excerpt": "Co-Star founder Banu Guler will stay on as Midjourney’s Chief Design Officer following the deal between the two countries. Credit: Getty 19:06 16:00 16:00 This week, Midjourney, the independent research lab that recently announced plans to move into full-body ultrasounds and spa services, said it had acquired Co-Star, an astrology app. Initially, the news was met with confusion : why would a company whose flagship product is an AI image generator want to get into, of all things, horoscopes? Many people speculated the deal was a way to acquire Co-Star’s team, given that Midjourney conspicuously lacks a polished consumer-facing app and Co-Star’s founder Banu Guler will be staying on as Midjourney’s Chief Design Officer . Yet it seems the company has a wider and more ambitious strategy than just “AI products”. Midjourney is apparently seeking to map the entire human experience during a time when people are asking, often with a touch of desperation: “What does it mean to be human?” Unlike companies selling AI primarily as a way to be more productive, replace the need for human labor, or even expand the frontier of what is knowable, Midjourney’s ambitions are organized around beauty and reflection. Midjourney first launched with an image generator that eschewed some of the more common hallmarks of AI art. The difference from models such as OpenAI’s Dall-E was partially in its...",
    "summary": "Midjourney has appointed Co-Star founder Banu Guler as its Chief Design Officer following its acquisition of the astrology app.",
    "planning": false,
    "image_url": "https://unherd.com/wp-content/uploads/2026/07/GettyImages-1062870546.jpg",
    "job_title": "Chief Design Officer",
    "confidence": 0.9,
    "published_at": "2026-07-26T18:11:15Z",
    "job_title_tags": [
      "directors",
      "design"
    ],
    "article_sentence": "Many people speculated the deal was a way to acquire Co-Star’s team, given that Midjourney conspicuously lacks a polished consumer-facing app and Co-Star’s founder Banu Guler will be staying on as Midjourney’s Chief Design Officer .",
    "related_company_name": "Co-Star",
    "related_company_domain": "costarastrology.com"
  }
}

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curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"midjourney.com","limit":20}'