moodys.com shows sustained decline with 3 consecutive months of decreases, down 20% overall to 622K.
What happened
Emerging AI traffic at 1% (~4,911 visits). Top: chatgpt.com (39%), claude.ai (11%), gemini.google.com (6%), perplexity.ai (0%), copilot.microsoft.com (0%).
Extracted by Autobound
From the Signal API record- Signal
- Sustained decline
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 622,068
- Month over month
- -16.6%
- 3-month change
- -19.6%
- Global rank
- 70,374
- Top country
- US (46%)
- Trend
- Consecutive decline
More from Moody's
- LaunchSupporting ILS market growth: Risk InvestorIQ launches on Moody’s Intelligent Risk Platform™Launch
- AwardMoody's wins Datos Insights Impact Award for Best Financial Crime Investigation and Reporting InnovationAward
- GlassdoorEmployees report limited advancement and unclear promotion processesGlassdoor
- Website changesThe homepage's featured insights shifted toward speculative default, AI-driven memory-chip shortages, Middle East shipping costs, AI adoption, and blockchain security risks.Website changes
- Web trafficmoodys.com received 629K monthly visits with traffic from 5 countries.Web traffic
- 8-KMoody's appoints Assurant CEO Keith Demmings to its Board of Directors, effective November 1, 2026.8-K
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The full record
From the Signal API recordNumbers
- Country rank
- 30,687
- Category rank
- 268
- Change, 3 months
- -19.6%
- Change, month over month
- -16.6%
- Digital health score
- 58
Details
- Measured month
- Apr 2026
- Category
- finance/investing
- Mail visits
- 6,221
- Traffic band
- Developing
- Direct visits
- 137,477
- Search visits
- 208,393
- Small website
- No
- Snapshot date
- Apr 1, 2026
- Social visits
- 76,514
- Website title
- The Infinite Game
- Brand strength
- Moderate
- Referral visits
- 44,167
- AI traffic level
- Emerging
- AI traffic detail
- Emerging AI traffic at 1% (~4,911 visits). Top: chatgpt.com (39%), claude.ai (11%), gemini.google.com (6%), perplexity.ai (0%), copilot.microsoft.com (0%).
- Geo concentration
- Moderately concentrated
- Search dependency
- Low
- Consecutive months
- 3
- Brand keyword ratio
- 1/5
- Website description
- Regulatory technology or regtech has emerged as a critical component in the fight against financial crimes, like money laundering and terrorist financing, associated with the financial services industry. The technology helps automate...
- Country rank country
- US
- Digital health label
- Good
- Brand strength detail
- Moderate brand recognition with 22% direct traffic. Brand keyword ratio: 1/5.
- Digital health detail
- Score 58: Engagement 49/100 (25%), Volume 75/100 (20%), Brand 44/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 10/100 (10%).
- Social traffic detail
- Moderate social traffic at 12% of total visits (~76,514 visits).
Extraction
- Detected
- Jun 1, 2026
- signal_type
seo-traffic- signal_subtype
sustainedDecline
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/57da852a-782c-4599-adb2-1c85d460c43d returns this record as JSON. POST /v1/companies/enrich returns every signal for moodys.com.
{
"signal_id": "57da852a-782c-4599-adb2-1c85d460c43d",
"signal_type": "seo-traffic",
"signal_subtype": "sustainedDecline",
"detected_at": "2026-06-01T12:39:55.493+00:00",
"company": {
"name": "Moody's",
"domain": "moodys.com"
},
"data": {
"trend": "consecutive_decline",
"summary": "moodys.com shows sustained decline with 3 consecutive months of decreases, down 20% overall to 622K.",
"traffic": {
"2026-02-01": 773789,
"2026-03-01": 745683,
"2026-04-01": 622068
},
"category": "finance/investing",
"relevance": 39.8,
"ai_traffic": {
"total_visits": 4911,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 39.489
},
{
"name": "claude.ai",
"rank": 2,
"share": 10.693
},
{
"name": "gemini.google.com",
"rank": 3,
"share": 5.924
},
{
"name": "perplexity.ai",
"rank": 4,
"share": 0
},
{
"name": "copilot.microsoft.com",
"rank": 5,
"share": 0
}
],
"traffic_share": 0.01
},
"engagement": {
"bounce_rate": 0.449,
"pages_per_visit": 3.536,
"avg_visit_duration_seconds": 76
},
"global_rank": 70374,
"mail_visits": 6221,
"country_rank": 30687,
"top_keywords": [
{
"cpc": 0.81,
"name": "moody",
"volume": 27840,
"estimated_value": 13570
},
{
"cpc": 0.79,
"name": "moodys",
"volume": 18020,
"estimated_value": 12490
},
{
"cpc": 0.81,
"name": "moody's",
"volume": 15450,
"estimated_value": 11250
},
{
"name": "ムーディーズ",
"volume": 4780,
"estimated_value": 4850
},
{
"cpc": 1.87,
"name": "moody's analytics",
"volume": 3520,
"estimated_value": 2570
}
],
"traffic_band": "developing",
"category_rank": 268,
"direct_visits": 137477,
"search_visits": 208393,
"small_website": false,
"snapshot_date": "2026-04-01T00:00:00+00:00",
"social_visits": 76514,
"top_countries": {
"DE": 0.029,
"GB": 0.047,
"IN": 0.068,
"KE": 0.026,
"US": 0.456
},
"website_title": "The Infinite Game",
"brand_strength": "moderate",
"change_3mo_pct": -19.6,
"change_mom_pct": -16.6,
"referral_visits": 44167,
"traffic_sources": {
"mail": 0.01,
"paid": 0,
"direct": 0.221,
"search": 0.335,
"social": 0.123,
"referral": 0.071
},
"ai_traffic_level": "emerging",
"ai_traffic_detail": "Emerging AI traffic at 1% (~4,911 visits). Top: chatgpt.com (39%), claude.ai (11%), gemini.google.com (6%), perplexity.ai (0%), copilot.microsoft.com (0%).",
"geo_concentration": "moderately_concentrated",
"referral_strength": "moderate",
"search_dependency": "low",
"consecutive_months": 3,
"engagement_quality": "moderate",
"brand_keyword_ratio": "1/5",
"website_description": "Regulatory technology or regtech has emerged as a critical component in the fight against financial crimes, like money laundering and terrorist financing, associated with the financial services industry. The technology helps automate processes, including know your customer activities, delivering compliance efficiency and better customer experiences.",
"country_rank_country": "US",
"digital_health_label": "good",
"digital_health_score": 58,
"social_traffic_level": "moderate",
"brand_strength_detail": "Moderate brand recognition with 22% direct traffic. Brand keyword ratio: 1/5.",
"digital_health_detail": "Score 58: Engagement 49/100 (25%), Volume 75/100 (20%), Brand 44/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 10/100 (10%).",
"social_traffic_detail": "Moderate social traffic at 12% of total visits (~76,514 visits).",
"engagement_quality_score": 49,
"geo_concentration_detail": "Moderately concentrated traffic: US (46%), IN (7%), GB (5%).",
"referral_strength_detail": "Moderate referral strength at 7% of traffic (~44,167 visits).",
"search_dependency_detail": "Low search dependency at 34% of total traffic.",
"engagement_quality_detail": "Moderate engagement (49/100) with 45% bounce rate, 3.5 pages per visit, and 76-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/57da852a-782c-4599-adb2-1c85d460c43d \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"moodys.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.