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News Corp10-K: Channel shift

News Corp invests in AI to capitalize on the shift to digital consumption.

What happened

The company is actively developing AI-powered features like conversational search and personalized content to adapt to the consumer shift from print to digital platforms.

Source

SEC EDGARAug 7, 2026

Annual report (Form 10-K)

News Corp 10-K for FY2026

Filing excerpt

The Company’s focus on quality and product innovation has enabled it to capitalize on the shift to digital consumption to deliver its products and services in a more engaging, timely and personalized manner and create opportunities for more effective monetization, including new licensing and partnership arrangements with large technology companies and AI-focused platforms and digital offerings that leverage the Company’s existing content.

sec.gov/Archives/edgar/data/1564708/000156470826000175/nws-20260630.htmRead the full source

Other signals in this filing (11)

Extracted by Autobound

From the Signal API record
Signal
10-K: Channel shift

What this signalsFilings often name leadership changes, deals and spending plans.

Period
FY2026
Fiscal year end
06/30
Filed
Aug 7, 2026

More 10-K signals at other companies

The full record

From the Signal API record

Details

CIK
1564708
Accession number
0001564708-26-000175
Timeframe
Current year
Filing year
2026
Why it matters
New channel tools needed
Signal category
Market

Topics and mentions

Technologies

  • AI
  • AI-focused platforms
  • websites
  • mobile apps
  • social media
  • e-book devices
  • streaming audio platforms

Vendors

  • Adobe Analytics

Extraction

Confidence
High
Relevance
90%
Sentiment
Positive
Detected
Aug 11, 2026
signal_type
sec-10k
signal_subtype
channelShift

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The API returns more than this page shows

This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/3ab981f6-3bd5-475b-8cef-150c7b842bbf returns this record as JSON. POST /v1/companies/enrich returns every signal for newscorp.com.

{
  "signal_id": "3ab981f6-3bd5-475b-8cef-150c7b842bbf",
  "signal_type": "sec-10k",
  "signal_subtype": "channelShift",
  "detected_at": "2026-08-11T07:03:00.715+00:00",
  "company": {
    "name": "News Corp",
    "domain": "newscorp.com"
  },
  "data": {
    "detail": "The company is actively developing AI-powered features like conversational search and personalized content to adapt to the consumer shift from print to digital platforms. This strategic focus on digital innovation creates opportunities for vendors in AI, data analytics, and customer experience technologies.",
    "metrics": {
      "timeframe": "current_year"
    },
    "summary": "News Corp invests in AI to capitalize on the shift to digital consumption.",
    "excerpts": "The Company’s focus on quality and product innovation has enabled it to capitalize on the shift to digital consumption to deliver its products and services in a more engaging, timely and personalized manner and create opportunities for more effective monetization, including new licensing and partnership arrangements with large technology companies and AI-focused platforms and digital offerings that leverage the Company’s existing content.",
    "relevance": 0.9,
    "sentiment": "positive",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1564708/000156470826000175/nws-20260630.htm",
    "filing_date": "2026-08-07",
    "filing_year": 2026,
    "fiscal_year_end": "06/30",
    "sales_relevance": "New channel tools needed",
    "signal_category": "market",
    "vendors_mentioned": [
      "Adobe Analytics"
    ],
    "technologies_mentioned": [
      "AI",
      "AI-focused platforms",
      "websites",
      "mobile apps",
      "social media",
      "e-book devices",
      "streaming audio platforms"
    ]
  }
}

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