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NikeLinkedIn

What would the back of your athlete trading card say?

Source

LinkedInJan 6, 2026
likes
407
comments
12

Post

What would the back of your athlete trading card say? That’s what Baseline testing at the Nike Sport Research Lab (NSRL) is for: a way for all athletes to understand their physical tools. Each of Baseline's five assessments are borrowed from the worlds of biomechanics, physical therapy and exercise science. Every professional athlete who visits the NSRL has the option of doing Baseline, and it's also the one test in the NSRL that’s available to every Nike employee, regardless of their athletic background. Kate McDonnell, a former water polo goalie at San Diego State University, now works at Nike as a PLM in Women’s Sportswear. Since playing in college, she’s found a new competitive outlet: the marathon. Services like Baseline help her better understand her athletic profile, revealing her strengths and her areas for improvement, so she can prepare for her races. “It’s one of the coolest things to be a recreational runner and to have access at my job to what is arguably one of the best testing facilities in the world,” she says. “It’s a huge privilege, and the data has genuinely helped me improve and better prep for marathons over the years.” Learn more about Baseline testing at https://lnkd.in/gypSdkAN #Innovation #NSRL #JustDoIt

linkedin.com/feed/update/urn:li:activity:7414371879756468224Read the full source

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Signal
LinkedIn

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Topics and mentions

Tags

  • Health & Fitness
  • Analytics & Insights
  • Research & Development
  • Employee Engagement

Extraction

Detected
Jan 7, 2026
signal_type
linkedin-post-company
signal_subtype
linkedinPost

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This page shows a preview. The full linkedin-post-company record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
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GET /v1/signals/bc4fc7ca-6a9b-4f43-8e54-5776e9c3f895 returns this record as JSON. POST /v1/companies/enrich returns every signal for nike.com.

{
  "signal_id": "bc4fc7ca-6a9b-4f43-8e54-5776e9c3f895",
  "signal_type": "linkedin-post-company",
  "signal_subtype": "linkedinPost",
  "detected_at": "2026-01-07T20:07:39.862+00:00",
  "company": {
    "name": "Nike",
    "domain": "nike.com"
  },
  "data": {
    "tags": [
      "Health & Fitness",
      "Analytics & Insights",
      "Research & Development",
      "Employee Engagement"
    ],
    "post_url": "https://www.linkedin.com/feed/update/urn:li:activity:7414371879756468224/",
    "num_likes": 407,
    "post_text": "What would the back of your athlete trading card say? That’s what Baseline testing at the Nike Sport Research Lab (NSRL) is for: a way for all athletes to understand their physical tools.\n\nEach of Baseline's five assessments are borrowed from the worlds of biomechanics, physical therapy and exercise science. Every professional athlete who visits the NSRL has the option of doing Baseline, and it's also the one test in the NSRL that’s available to every Nike employee, regardless of their athletic background.\n\nKate McDonnell, a former water polo goalie at San Diego State University, now works at Nike as a PLM in Women’s Sportswear. Since playing in college, she’s found a new competitive outlet: the marathon. Services like Baseline help her better understand her athletic profile, revealing her strengths and her areas for improvement, so she can prepare for her races.\n\n“It’s one of the coolest things to be a recreational runner and to have access at my job to what is arguably one of the best testing facilities in the world,” she says. “It’s a huge privilege, and the data has genuinely helped me improve and better prep for marathons over the years.”\n\nLearn more about Baseline testing at https://lnkd.in/gypSdkAN\n\n#Innovation #NSRL #JustDoIt",
    "posted_date": "2026-01-06T18:26:48.502Z",
    "num_comments": 12
  }
}

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