Party City launches inside 700 Staples stores.

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  "detected_at": "2026-04-22T00:00:00+00:00",
  "company": {
    "name": "Party City",
    "domain": "partycity.com"
  },
  "data": {
    "url": "https://www.retaildive.com/news/party-city-staples-seven-hundred-stores/818169",
    "title": "Party City launches inside 700 Staples stores.",
    "amount": "$20 million",
    "excerpt": "Party City launches inside 700 Staples stores.\n\nThe effort, which includes a selection of balloons and decor, will expand to additional Staples locations by the end of the year.\n\nPublished April 22, 2026\n\nDive brief:\n\n* Staples and Party City have partnered to bring the party retailer inside over 700 Staples locations nationwide and on the Staples website, according to a press release.\n* Party City will expand into more Staples locations by the end of the year.\n* The companies want to create a single destination for celebrations by offering a selection of balloons, decor and party supplies alongside Staples' print services for personalized invitations, banners and signs.\n\nDive insight:\n\nStaples wants to keep the party going.\n\nWith this partnership, one of the foundational Party City and Staples product offerings is balloons. The in-store experience features a range of latex and foil helium balloons, in a variety of colors, sizes and designs. Shoppers will also soon be able to schedule balloon pickups in advance through the Staples website and app.\n\nHowever, the offer is being presented during a widely reported helium shortage, with supply falling back due to the Iran war. Staples did not immediately respond to a request for comment on the shortage.\n\n\"By bringing Party City into Staples stores, we're expanding what customers can accomplish in one place - combining helium...",
    "summary": "Iparty sold assets to Amscan Inc. in the amount of $20M on Jan 1st '25.",
    "category": "sells_assets_to",
    "found_at": "2026-04-22T00:00:00Z",
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    "confidence": 0.4423,
    "published_at": "2026-04-22T00:00:00Z",
    "effective_date": "2025-01-01",
    "article_sentence": "By the start of 2025, New Amscan, an affiliate of producer, manufacturer and distributor Ad Populum, announced it had purchased Party City's IP and wholesale operations for $20 million.",
    "amount_normalized": 20000000
  }
}

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