patagonia.com shows sustained growth with 3 consecutive months of increases, up 42% overall to 10M.
What happened
Minimal AI traffic at 0.7% (~69,959 visits). Top: chatgpt.com (82%), gemini.google.com (11%), perplexity.ai (7%).
Extracted by Autobound
From the Signal API record- Signal
- Sustained growth
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 10,435,813
- Month over month
- +39.5%
- 3-month change
- +42.4%
- Global rank
- 3,433
- Top country
- US (67%)
- Trend
- Consecutive growth
More from Patagonia
- Web trafficpatagonia.com received 7M monthly visits with traffic from 5 countries.Web traffic
- LinkedInRevelry Experience (Patagonia) highlights wildfire damage in Fontainebleau forest and asks for support.LinkedIn
- LinkedInPatagonia and other organizations condemn presidential proclamations reducing national monuments.LinkedIn
- PodcastsSupercool discusses Patagonia: customer experience focusPodcasts
- YouTubePatagonia sues Pattie GoniaYouTube
- YouTubePatagonia WildlifeYouTube
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The full record
From the Signal API recordNumbers
- Country rank
- 1,031
- Category rank
- 14
- Change, 3 months
- +42.4%
- Change, month over month
- +39.5%
- Digital health score
- 74
Details
- Measured month
- Aug 2026
- Category
- e-commerce_and_shopping/e-commerce_and_shopping
- Mail visits
- 667,892
- Traffic band
- Major
- Direct visits
- 3,015,950
- Search visits
- 5,050,933
- Small website
- No
- Snapshot date
- Aug 1, 2026
- Social visits
- 480,047
- Website title
- Hang Tight! Routing to checkout...
- Brand strength
- Moderate
- Referral visits
- 365,253
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.7% (~69,959 visits). Top: chatgpt.com (82%), gemini.google.com (11%), perplexity.ai (7%).
- Geo concentration
- Highly concentrated
- Referral strength
- Weak
- Consecutive months
- 3
- Engagement quality
- High
- Brand keyword ratio
- 5/5
- Website description
- patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running
- Country rank country
- US
- Digital health label
- Good
- Social traffic level
- Low
- Brand strength detail
- Moderate brand recognition with 29% direct traffic. Brand keyword ratio: 5/5.
Extraction
- Detected
- Sep 11, 2026
- signal_type
seo-traffic- signal_subtype
sustainedGrowth
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/5e2a98c2-8b46-4137-9e07-15b8da9d9b1c returns this record as JSON. POST /v1/companies/enrich returns every signal for patagonia.com.
{
"signal_id": "5e2a98c2-8b46-4137-9e07-15b8da9d9b1c",
"signal_type": "seo-traffic",
"signal_subtype": "sustainedGrowth",
"detected_at": "2026-09-11T10:18:10.69+00:00",
"company": {
"name": "Patagonia",
"domain": "patagonia.com"
},
"data": {
"trend": "consecutive_growth",
"summary": "patagonia.com shows sustained growth with 3 consecutive months of increases, up 42% overall to 10M.",
"traffic": {
"2026-06-01": 7328027,
"2026-07-01": 7479613,
"2026-08-01": 10435813
},
"category": "e-commerce_and_shopping/e-commerce_and_shopping",
"relevance": 85,
"ai_traffic": {
"top_prompts": [
"What are the key features to look for when choosing a durable, weatherproof jacket for multi-day outdoor activities in wet and cold conditions?",
"How do insulated jackets with recycled materials compare to down-filled jackets in terms of warmth, weight, packability, and environmental impact?",
"Can you recommend layering strategies and specific garment types for staying dry and warm while hiking in heavy rain and windy mountain conditions?"
],
"total_visits": 69959,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 82.134
},
{
"name": "gemini.google.com",
"rank": 2,
"share": 10.635
},
{
"name": "perplexity.ai",
"rank": 3,
"share": 7.23
}
],
"traffic_share": 0.007
},
"engagement": {
"bounce_rate": 0.307,
"pages_per_visit": 7.974,
"avg_visit_duration_seconds": 184
},
"global_rank": 3433,
"mail_visits": 667892,
"country_rank": 1031,
"top_keywords": [
{
"cpc": 0.44,
"name": "patagonia",
"volume": 905280,
"estimated_value": 644410
},
{
"cpc": 0.7,
"name": "patagonia chile",
"volume": 15450,
"estimated_value": 17200
},
{
"cpc": 0.59,
"name": "patagonia backpacks",
"volume": 23050,
"estimated_value": 16400
},
{
"cpc": 0.71,
"name": "patagonia torrentshell 3l",
"volume": 35090,
"estimated_value": 16170
},
{
"cpc": 0.57,
"name": "patagonia sale",
"volume": 20830,
"estimated_value": 14390
}
],
"traffic_band": "major",
"category_rank": 14,
"direct_visits": 3015950,
"search_visits": 5050933,
"small_website": false,
"snapshot_date": "2026-08-01T00:00:00+00:00",
"social_visits": 480047,
"top_countries": {
"CL": 0.023,
"DE": 0.027,
"GB": 0.054,
"IT": 0.023,
"US": 0.671
},
"website_title": "Hang Tight! Routing to checkout...",
"brand_strength": "moderate",
"change_3mo_pct": 42.4,
"change_mom_pct": 39.5,
"referral_visits": 365253,
"traffic_sources": {
"mail": 0.064,
"paid": 0,
"direct": 0.289,
"search": 0.484,
"social": 0.046,
"referral": 0.035
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.7% (~69,959 visits). Top: chatgpt.com (82%), gemini.google.com (11%), perplexity.ai (7%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "weak",
"search_dependency": "moderate",
"consecutive_months": 3,
"engagement_quality": "high",
"brand_keyword_ratio": "5/5",
"website_description": "patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running",
"country_rank_country": "US",
"digital_health_label": "good",
"digital_health_score": 74,
"social_traffic_level": "low",
"brand_strength_detail": "Moderate brand recognition with 29% direct traffic. Brand keyword ratio: 5/5.",
"digital_health_detail": "Score 74: Engagement 81/100 (25%), Volume 100/100 (20%), Brand 58/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 7/100 (10%).",
"social_traffic_detail": "Low social traffic at 5% of total visits (~480,047 visits).",
"engagement_quality_score": 81,
"geo_concentration_detail": "Highly concentrated traffic: US (67%), GB (5%), DE (3%).",
"referral_strength_detail": "Weak referral strength at 4% of traffic (~365,253 visits).",
"search_dependency_detail": "Moderate search dependency at 48% of total traffic.",
"engagement_quality_detail": "High engagement (81/100) with 31% bounce rate, 8 pages per visit, and 184-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/5e2a98c2-8b46-4137-9e07-15b8da9d9b1c \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"patagonia.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.