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PatagoniaSustained growth

patagonia.com shows sustained growth with 3 consecutive months of increases, up 42% overall to 10M.

What happened

Minimal AI traffic at 0.7% (~69,959 visits). Top: chatgpt.com (82%), gemini.google.com (11%), perplexity.ai (7%).

Extracted by Autobound

From the Signal API record
Signal
Sustained growth

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
10,435,813
Month over month
+39.5%
3-month change
+42.4%
Global rank
3,433
Top country
US (67%)
Trend
Consecutive growth

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
1,031
Category rank
14
Change, 3 months
+42.4%
Change, month over month
+39.5%
Digital health score
74

Details

Measured month
Aug 2026
Category
e-commerce_and_shopping/e-commerce_and_shopping
Mail visits
667,892
Traffic band
Major
Direct visits
3,015,950
Search visits
5,050,933
Small website
No
Snapshot date
Aug 1, 2026
Social visits
480,047
Website title
Hang Tight! Routing to checkout...
Brand strength
Moderate
Referral visits
365,253
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.7% (~69,959 visits). Top: chatgpt.com (82%), gemini.google.com (11%), perplexity.ai (7%).
Geo concentration
Highly concentrated
Referral strength
Weak
Consecutive months
3
Engagement quality
High
Brand keyword ratio
5/5
Website description
patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running
Country rank country
US
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 29% direct traffic. Brand keyword ratio: 5/5.

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
sustainedGrowth

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/5e2a98c2-8b46-4137-9e07-15b8da9d9b1c returns this record as JSON. POST /v1/companies/enrich returns every signal for patagonia.com.

{
  "signal_id": "5e2a98c2-8b46-4137-9e07-15b8da9d9b1c",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedGrowth",
  "detected_at": "2026-09-11T10:18:10.69+00:00",
  "company": {
    "name": "Patagonia",
    "domain": "patagonia.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "patagonia.com shows sustained growth with 3 consecutive months of increases, up 42% overall to 10M.",
    "traffic": {
      "2026-06-01": 7328027,
      "2026-07-01": 7479613,
      "2026-08-01": 10435813
    },
    "category": "e-commerce_and_shopping/e-commerce_and_shopping",
    "relevance": 85,
    "ai_traffic": {
      "top_prompts": [
        "What are the key features to look for when choosing a durable, weatherproof jacket for multi-day outdoor activities in wet and cold conditions?",
        "How do insulated jackets with recycled materials compare to down-filled jackets in terms of warmth, weight, packability, and environmental impact?",
        "Can you recommend layering strategies and specific garment types for staying dry and warm while hiking in heavy rain and windy mountain conditions?"
      ],
      "total_visits": 69959,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 82.134
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 10.635
        },
        {
          "name": "perplexity.ai",
          "rank": 3,
          "share": 7.23
        }
      ],
      "traffic_share": 0.007
    },
    "engagement": {
      "bounce_rate": 0.307,
      "pages_per_visit": 7.974,
      "avg_visit_duration_seconds": 184
    },
    "global_rank": 3433,
    "mail_visits": 667892,
    "country_rank": 1031,
    "top_keywords": [
      {
        "cpc": 0.44,
        "name": "patagonia",
        "volume": 905280,
        "estimated_value": 644410
      },
      {
        "cpc": 0.7,
        "name": "patagonia chile",
        "volume": 15450,
        "estimated_value": 17200
      },
      {
        "cpc": 0.59,
        "name": "patagonia backpacks",
        "volume": 23050,
        "estimated_value": 16400
      },
      {
        "cpc": 0.71,
        "name": "patagonia torrentshell 3l",
        "volume": 35090,
        "estimated_value": 16170
      },
      {
        "cpc": 0.57,
        "name": "patagonia sale",
        "volume": 20830,
        "estimated_value": 14390
      }
    ],
    "traffic_band": "major",
    "category_rank": 14,
    "direct_visits": 3015950,
    "search_visits": 5050933,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 480047,
    "top_countries": {
      "CL": 0.023,
      "DE": 0.027,
      "GB": 0.054,
      "IT": 0.023,
      "US": 0.671
    },
    "website_title": "Hang Tight! Routing to checkout...",
    "brand_strength": "moderate",
    "change_3mo_pct": 42.4,
    "change_mom_pct": 39.5,
    "referral_visits": 365253,
    "traffic_sources": {
      "mail": 0.064,
      "paid": 0,
      "direct": 0.289,
      "search": 0.484,
      "social": 0.046,
      "referral": 0.035
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.7% (~69,959 visits). Top: chatgpt.com (82%), gemini.google.com (11%), perplexity.ai (7%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "moderate",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "5/5",
    "website_description": "patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 74,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 29% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 74: Engagement 81/100 (25%), Volume 100/100 (20%), Brand 58/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 7/100 (10%).",
    "social_traffic_detail": "Low social traffic at 5% of total visits (~480,047 visits).",
    "engagement_quality_score": 81,
    "geo_concentration_detail": "Highly concentrated traffic: US (67%), GB (5%), DE (3%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~365,253 visits).",
    "search_dependency_detail": "Moderate search dependency at 48% of total traffic.",
    "engagement_quality_detail": "High engagement (81/100) with 31% bounce rate, 8 pages per visit, and 184-second average duration."
  }
}

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