Pinterest unveils Visual Search Ads, bringing new performance advertising to visual discovery

{
  "signal_id": "7310138f-f6f1-01b7-ae67-6e4afd575507",
  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-09-17T10:44:15+00:00",
  "company": {
    "name": "Pinterest",
    "domain": "pinterest.com"
  },
  "data": {
    "url": "https://www.webwire.com/ViewPressRel.asp?aId=360609",
    "title": "Pinterest unveils Visual Search Ads, bringing new performance advertising to visual discovery - WebWire",
    "excerpt": "At Pinterest Presents, our annual advertiser summit, were announcing Visual Search Ads, our newest ad performance feature designed to capitalise on the power of visual search and intent. The format prominently places advertisers in Pinterest Search Results and Pin closeups, pairing keyword relevance with a distinctive new ad format to reach people as they search, compare and move closer to a decision. Pinterest users conduct more than 80 billion searches per month, the vast majority of which are visual, and more than half of which are commercial. Advertisers can bid for a top response and connect people directly to an advertisers site, creating a new performance opportunity while consumers are still shaping what they want. Traditional search advertising has long relied on keywords, but in an AI-driven world, people are expressing themselves in much richer ways. Visual Search Ads allow marketers to tap into this new and rapidly growing form of AI-powered search with a prominent placement at the critical decision points where people see, save and decide, said Bill Ready, CEO of Pinterest. Powered by Pinterest Intelligence our AI-enabled visual understanding of images, products, taste and intent we make those signals actionable for advertisers through visual search. Visual Search Ads support lower funnel objectives and are compatible with Pinterest Performance+, our AI-powered...",
    "product": "Visual Search Ads",
    "summary": "Pinterest announced Visual Search Ads, a new ad performance feature that places advertisers prominently in search results and Pin closeups.",
    "planning": true,
    "image_url": "https://photos.webwire.com/prmedia/7/360609/360609-1-m.jpg",
    "confidence": 0.95,
    "product_data": {
      "name": "Visual Search Ads",
      "full_text": "Visual Search Ads, our newest ad performance feature",
      "fuzzy_match": false,
      "release_type": "feature"
    },
    "product_tags": [
      "online_technology",
      "general_technology",
      "marketing",
      "future_tech"
    ],
    "published_at": "2026-09-17T10:44:15Z",
    "article_sentence": "At Pinterest Presents, our annual advertiser summit, were announcing Visual Search Ads, our newest ad performance feature designed to capitalise on the power of visual search and intent."
  }
}

curl https://signals.autobound.ai/v1/signals/7310138f-f6f1-01b7-ae67-6e4afd575507 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"pinterest.com","limit":20}'