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Redwood MaterialsTraffic decline

redwoodmaterials.com traffic declined 36% to 26K monthly visits.

What happened

Minimal AI traffic at 0.5% (~135 visits). Top: gemini.google.com (12%).

Extracted by Autobound

From the Signal API record
Signal
Traffic decline

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
26,225
Month over month
-35.6%
3-month change
-32.1%
Global rank
1,035,344
Top country
US (82%)
Trend
Fluctuating

More from Redwood Materials

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The full record

From the Signal API record

Numbers

Country rank
337,661
Category rank
2,587
Change, 3 months
-32.1%
Change, month over month
-35.6%
Digital health score
43

Details

Measured month
Aug 2026
Category
finance/investing
Mail visits
210
Traffic band
Emerging
Direct visits
9,153
Search visits
13,532
Small website
No
Snapshot date
Aug 1, 2026
Social visits
603
Website title
News | Redwood Materials
Brand strength
Moderate
Referral visits
2,465
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.5% (~135 visits). Top: gemini.google.com (12%).
Geo concentration
Highly concentrated
Search dependency
High
Consecutive months
1
Brand keyword ratio
4/5
Website description
Check out the latest news and updates from Redwood Materials.
Country rank country
US
Digital health label
Fair
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 4/5.
Digital health detail
Score 43: Engagement 45/100 (25%), Volume 50/100 (20%), Brand 70/100 (15%), Diversification 60/100 (15%), Rank 10/100 (15%), AI Readiness 5/100 (10%).

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
trafficDecline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/5e29983b-7e52-4e39-96ab-14e31f76fcfd returns this record as JSON. POST /v1/companies/enrich returns every signal for redwoodmaterials.com.

{
  "signal_id": "5e29983b-7e52-4e39-96ab-14e31f76fcfd",
  "signal_type": "seo-traffic",
  "signal_subtype": "trafficDecline",
  "detected_at": "2026-09-11T10:17:18.727+00:00",
  "company": {
    "name": "Redwood Materials",
    "domain": "redwoodmaterials.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "redwoodmaterials.com traffic declined 36% to 26K monthly visits.",
    "traffic": {
      "2026-06-01": 38610,
      "2026-07-01": 40715,
      "2026-08-01": 26225
    },
    "category": "finance/investing",
    "relevance": 50,
    "ai_traffic": {
      "total_visits": 135,
      "top_platforms": [
        {
          "name": "gemini.google.com",
          "rank": 1,
          "share": 12.081
        }
      ],
      "traffic_share": 0.005
    },
    "engagement": {
      "bounce_rate": 0.322,
      "pages_per_visit": 2.224,
      "avg_visit_duration_seconds": 72
    },
    "global_rank": 1035344,
    "mail_visits": 210,
    "country_rank": 337661,
    "top_keywords": [
      {
        "cpc": 1.69,
        "name": "redwood materials",
        "volume": 11100,
        "estimated_value": 10400
      },
      {
        "cpc": 1.69,
        "name": "redwood materials inc",
        "volume": 960,
        "estimated_value": 950
      },
      {
        "cpc": 0.94,
        "name": "redwood materials careers",
        "volume": 860,
        "estimated_value": 870
      },
      {
        "name": "redwood materials san francisco office",
        "volume": 310,
        "estimated_value": 150
      },
      {
        "name": "jb straubel's battery company",
        "volume": 160,
        "estimated_value": 150
      }
    ],
    "traffic_band": "emerging",
    "category_rank": 2587,
    "direct_visits": 9153,
    "search_visits": 13532,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 603,
    "top_countries": {
      "AU": 0.024,
      "DE": 0.029,
      "IN": 0.039,
      "US": 0.824,
      "VN": 0.041
    },
    "website_title": "News | Redwood Materials",
    "brand_strength": "moderate",
    "change_3mo_pct": -32.1,
    "change_mom_pct": -35.6,
    "referral_visits": 2465,
    "traffic_sources": {
      "mail": 0.008,
      "paid": 0,
      "direct": 0.349,
      "search": 0.516,
      "social": 0.023,
      "referral": 0.094
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.5% (~135 visits). Top: gemini.google.com (12%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "high",
    "consecutive_months": 1,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "4/5",
    "website_description": "Check out the latest news and updates from Redwood Materials.",
    "country_rank_country": "US",
    "digital_health_label": "fair",
    "digital_health_score": 43,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 43: Engagement 45/100 (25%), Volume 50/100 (20%), Brand 70/100 (15%), Diversification 60/100 (15%), Rank 10/100 (15%), AI Readiness 5/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~603 visits).",
    "engagement_quality_score": 45,
    "geo_concentration_detail": "Highly concentrated traffic: US (82%), VN (4%), IN (4%).",
    "referral_strength_detail": "Moderate referral strength at 9% of traffic (~2,465 visits).",
    "search_dependency_detail": "High search dependency at 52% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (45/100) with 32% bounce rate, 2.2 pages per visit, and 72-second average duration."
  }
}

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