ripple.com shows sustained decline with 3 consecutive months of decreases, down 21% overall to 375K.

{
  "signal_id": "b1014447-a720-407b-a412-a4b9c1450b8a",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-10-12T07:53:12.633+00:00",
  "company": {
    "name": "Ripple",
    "domain": "ripple.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "ripple.com shows sustained decline with 3 consecutive months of decreases, down 21% overall to 375K.",
    "traffic": {
      "2026-07-01": 477003,
      "2026-08-01": 430347,
      "2026-09-01": 375288
    },
    "category": "finance/finance",
    "relevance": 30.7,
    "ai_traffic": {
      "total_visits": 2681,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 91.608
        },
        {
          "name": "perplexity.ai",
          "rank": 2,
          "share": 1.678
        }
      ],
      "traffic_share": 0.007
    },
    "engagement": {
      "bounce_rate": 0.516,
      "pages_per_visit": 1.712,
      "avg_visit_duration_seconds": 48
    },
    "global_rank": 149041,
    "mail_visits": 7881,
    "country_rank": 73440,
    "top_keywords": [
      {
        "cpc": 1.4,
        "name": "ripple",
        "volume": 98690,
        "estimated_value": 29300
      },
      {
        "name": "xrp",
        "volume": 529260,
        "estimated_value": 19970
      },
      {
        "name": "xrp news",
        "volume": 52430,
        "estimated_value": 3450
      },
      {
        "cpc": 1.58,
        "name": "ripple labs",
        "volume": 2670,
        "estimated_value": 2480
      },
      {
        "cpc": 4.01,
        "name": "ripple careers",
        "volume": 1990,
        "estimated_value": 1840
      }
    ],
    "traffic_band": "developing",
    "category_rank": 829,
    "direct_visits": 96074,
    "search_visits": 146362,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 87817,
    "top_countries": {
      "AU": 0.021,
      "CA": 0.038,
      "GB": 0.058,
      "IN": 0.035,
      "US": 0.502
    },
    "website_title": "Financial Infrastructure & Blockchain Technology Solutions",
    "brand_strength": "moderate",
    "change_3mo_pct": -21.3,
    "change_mom_pct": -12.8,
    "referral_visits": 19140,
    "traffic_sources": {
      "mail": 0.021,
      "paid": 0,
      "direct": 0.256,
      "search": 0.39,
      "social": 0.234,
      "referral": 0.051
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.7% (~2,681 visits). Top: chatgpt.com (92%), perplexity.ai (2%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 3,
    "engagement_quality": "low",
    "brand_keyword_ratio": "3/5",
    "website_description": "Ripple is the leading provider of stablecoin-powered cross-border payments and digital asset custody solutions. Discover how we’re driving impact with blockchain.",
    "country_rank_country": "US",
    "digital_health_label": "fair",
    "digital_health_score": 50,
    "social_traffic_level": "high",
    "brand_strength_detail": "Moderate brand recognition with 26% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 50: Engagement 27/100 (25%), Volume 75/100 (20%), Brand 51/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 7/100 (10%).",
    "social_traffic_detail": "High social traffic at 23% of total visits (~87,817 visits).",
    "engagement_quality_score": 27,
    "geo_concentration_detail": "Highly concentrated traffic: US (50%), GB (6%), CA (4%).",
    "referral_strength_detail": "Moderate referral strength at 5% of traffic (~19,140 visits).",
    "search_dependency_detail": "Moderate search dependency at 39% of total traffic.",
    "engagement_quality_detail": "Low engagement (27/100) with 52% bounce rate, 1.7 pages per visit, and 48-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/b1014447-a720-407b-a412-a4b9c1450b8a \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"ripple.com","limit":20}'