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RunwaySustained decline

runwayml.com shows sustained decline with 3 consecutive months of decreases, down 14% overall to 6M.

What happened

Significant AI traffic at 5.7% (~317,379 visits). Top: chatgpt.com (55%), gemini.google.com (1%), claude.ai (0%), grok.com (0%), perplexity.ai (0%).

Extracted by Autobound

From the Signal API record
Signal
Sustained decline

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
5,615,718
Month over month
-8%
3-month change
-13.8%
Global rank
7,435
Top country
US (23%)
Trend
Consecutive decline

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
7,197
Category rank
37
Change, 3 months
-13.8%
Change, month over month
-8%
Digital health score
89

Details

Measured month
Aug 2026
Category
computers_electronics_and_technology/graphics_multimedia_and_web_design
Mail visits
78,620
Traffic band
Established
Direct visits
2,308,060
Search visits
1,010,829
Small website
No
Snapshot date
Aug 1, 2026
Social visits
331,327
Website title
48-Hour AI Film Challenge | Gen:48 by Runway
Brand strength
Strong
Referral visits
982,751
AI traffic level
Significant
AI traffic detail
Significant AI traffic at 5.7% (~317,379 visits). Top: chatgpt.com (55%), gemini.google.com (1%), claude.ai (0%), grok.com (0%), perplexity.ai (0%).
Geo concentration
Diversified
Search dependency
Low
Consecutive months
3
Engagement quality
High
Brand keyword ratio
1/5
Website description
Join Gen:48, Runway's 48-hour AI filmmaking challenge. Create short films using AI video generation tools and compete with creators worldwide.
Country rank country
US
Digital health label
Excellent
Social traffic level
Moderate
Brand strength detail
Strong brand recognition with 41% direct traffic. Brand keyword ratio: 1/5.

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
sustainedDecline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/f38bbfa7-3d99-4303-8b77-59023a86712a returns this record as JSON. POST /v1/companies/enrich returns every signal for runwayml.com.

{
  "signal_id": "f38bbfa7-3d99-4303-8b77-59023a86712a",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-09-11T10:19:23.265+00:00",
  "company": {
    "name": "Runway",
    "domain": "runwayml.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "runwayml.com shows sustained decline with 3 consecutive months of decreases, down 14% overall to 6M.",
    "traffic": {
      "2026-06-01": 6515100,
      "2026-07-01": 6105539,
      "2026-08-01": 5615718
    },
    "category": "computers_electronics_and_technology/graphics_multimedia_and_web_design",
    "relevance": 22.5,
    "ai_traffic": {
      "top_prompts": [
        "How can I use an AI-driven video editing tool to automatically remove backgrounds and replace them with custom scenes for short social videos?",
        "What are the main differences between popular AI-based creative platforms for generating and editing images and video - features, ease of use, and output quality?",
        "Which AI tools and workflows are best for a small creative team to produce concept visuals and short promotional videos quickly without hiring a full production crew?"
      ],
      "total_visits": 317379,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 54.555
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 0.768
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 0.15
        },
        {
          "name": "grok.com",
          "rank": 4,
          "share": 0
        },
        {
          "name": "perplexity.ai",
          "rank": 5,
          "share": 0
        }
      ],
      "traffic_share": 0.057
    },
    "engagement": {
      "bounce_rate": 0.306,
      "pages_per_visit": 7.558,
      "avg_visit_duration_seconds": 395
    },
    "global_rank": 7435,
    "mail_visits": 78620,
    "country_rank": 7197,
    "top_keywords": [
      {
        "cpc": 0.78,
        "name": "runway",
        "volume": 930380,
        "estimated_value": 151520
      },
      {
        "cpc": 0.55,
        "name": "runwayml",
        "volume": 45890,
        "estimated_value": 49220
      },
      {
        "cpc": 0.7,
        "name": "runway ml",
        "volume": 69570,
        "estimated_value": 42800
      },
      {
        "cpc": 1.21,
        "name": "runway ai",
        "volume": 98890,
        "estimated_value": 28680
      },
      {
        "cpc": 1.02,
        "name": "runaway",
        "volume": 96250,
        "estimated_value": 10920
      }
    ],
    "traffic_band": "established",
    "category_rank": 37,
    "direct_visits": 2308060,
    "search_visits": 1010829,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 331327,
    "top_countries": {
      "DE": 0.058,
      "FR": 0.037,
      "IN": 0.083,
      "KR": 0.043,
      "US": 0.231
    },
    "website_title": "48-Hour AI Film Challenge | Gen:48 by Runway",
    "brand_strength": "strong",
    "change_3mo_pct": -13.8,
    "change_mom_pct": -8,
    "referral_visits": 982751,
    "traffic_sources": {
      "mail": 0.014,
      "paid": 0,
      "direct": 0.411,
      "search": 0.18,
      "social": 0.059,
      "referral": 0.175
    },
    "ai_traffic_level": "significant",
    "ai_traffic_detail": "Significant AI traffic at 5.7% (~317,379 visits). Top: chatgpt.com (55%), gemini.google.com (1%), claude.ai (0%), grok.com (0%), perplexity.ai (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "1/5",
    "website_description": "Join Gen:48, Runway's 48-hour AI filmmaking challenge. Create short films using AI video generation tools and compete with creators worldwide.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 89,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 41% direct traffic. Brand keyword ratio: 1/5.",
    "digital_health_detail": "Score 89: Engagement 94/100 (25%), Volume 100/100 (20%), Brand 82/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 57/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 6% of total visits (~331,327 visits).",
    "engagement_quality_score": 94,
    "geo_concentration_detail": "Diversified traffic: US (23%), IN (8%), DE (6%).",
    "referral_strength_detail": "Strong referral strength at 18% of traffic (~982,751 visits).",
    "search_dependency_detail": "Low search dependency at 18% of total traffic.",
    "engagement_quality_detail": "High engagement (94/100) with 31% bounce rate, 7.6 pages per visit, and 395-second average duration."
  }
}

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