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SamsaraNew customer

Samsara Inc. Brings Connected Operations to the Ice with Partnership with the Laval Rocket

What happened

The Laval Rocket will equip its Zamboni ice resurfacers with Samsara's 360 cameras and Vehicle Gateway devices to help prepare the ice surface for games.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Published on 28.09.2026 at 17:50 Samsara Inc. has announced its first sponsorship in professional ice hockey: a season-long partnership with the Laval Rocket, the American Hockey League team and affiliate of the Montreal Canadiens. Zamboni® ice resurfacers bearing the Samsara logo, equipped with Samsara 360 cameras and Vehicle Gateway devices, will help prepare the ice surface for game operations. The partnership extends through the 2026/27 regular season and begins with the home opener on October 2, 2026. This brings the same technology that organizations across Quebec rely on for the safety, efficiency, and sustainability of their operations into an environment where fans can follow its application throughout the season. In addition, fans will have the opportunity to get even closer to the action as the season progresses. As part of the partnership with Samsara, the Laval Rocket will host a raffle for front-row seats behind the players' bench. Furthermore, at each home game, one child will have the opportunity to ride on an ice resurfacer between periods. Terms and conditions and further information on how to participate will be published on the Laval Rocket website.

de.marketscreener.com/boerse-nachrichten/samsara-inc-bringt-vernetzte...Read the full source

Extracted by Autobound

From the Signal API record
Event
New customer

What this signalsA new customer often means more work to staff, deliver and support.

Takes effect
Oct 2, 2026
Location
Laval, Quebec, Canada

Companies

  • Laval RocketClientrocketlaval.com

More new customer signals at other companies

The full record

From the Signal API record

Extraction

Confidence
90%
Detected
Sep 28, 2026
signal_type
news
signal_subtype
signs_new_client

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/a7b21015-ce0f-98a5-702d-b8f3811aab48 returns this record as JSON. POST /v1/companies/enrich returns every signal for samsara.com.

{
  "signal_id": "a7b21015-ce0f-98a5-702d-b8f3811aab48",
  "signal_type": "news",
  "signal_subtype": "signs_new_client",
  "detected_at": "2026-09-28T15:50:24+00:00",
  "company": {
    "name": "Samsara",
    "domain": "samsara.com"
  },
  "data": {
    "url": "https://de.marketscreener.com/boerse-nachrichten/samsara-inc-bringt-vernetzte-betriebsablaeufe-mit-partnerschaft-mit-dem-laval-rocket-aufs-eis-ce785adcd189f724",
    "title": "Samsara Inc. Brings Connected Operations to the Ice with Partnership with the Laval Rocket - MarketScreener Germany",
    "excerpt": "Published on 28.09.2026 at 17:50 Contact us if you would like a correction Samsara Inc. has announced its first sponsorship in professional ice hockey: a season-long partnership with the Laval Rocket, the American Hockey League team and affiliate of the Montreal Canadiens. Zamboni® ice resurfacers bearing the Samsara logo, equipped with Samsara 360 cameras and Vehicle Gateway devices, will help prepare the ice surface for game operations. The partnership extends through the 2026/27 regular season and begins with the home opener on October 2, 2026. This brings the same technology that organizations across Quebec rely on for the safety, efficiency, and sustainability of their operations into an environment where fans can follow its application throughout the season. In addition, fans will have the opportunity to get even closer to the action as the season progresses. As part of the partnership with Samsara, the Laval Rocket will host a raffle for front-row seats behind the players' bench. Furthermore, at each home game, one child will have the opportunity to ride on an ice resurfacer between periods. Terms and conditions and further information on how to participate will be published on the Laval Rocket website.",
    "summary": "The Laval Rocket will equip its Zamboni ice resurfacers with Samsara's 360 cameras and Vehicle Gateway devices to help prepare the ice surface for games.",
    "location": "Laval, Quebec, Canada",
    "planning": true,
    "image_url": "https://de.marketscreener.com/images/twitter_MS_fdblanc.png",
    "confidence": 0.9,
    "published_at": "2026-09-28T15:50:24Z",
    "location_data": [
      {
        "city": "Laval",
        "state": "Quebec",
        "region": "Northern America",
        "country": "Canada",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "effective_date": "2026-10-02",
    "article_sentence": "Zamboni® ice resurfacers bearing the Samsara logo, equipped with Samsara 360 cameras and Vehicle Gateway devices, will help prepare the ice surface for game operations.",
    "related_company_name": "Laval Rocket",
    "related_company_domain": "rocketlaval.com"
  }
}

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