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SheinTraffic snapshot

shein.com received 314M monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.4% (~1,158,262 visits). Top: chatgpt.com (89%), gemini.google.com (8%), perplexity.ai (2%), claude.ai (0%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
313,824,517
Month over month
-7.2%
3-month change
-0.6%
Global rank
92
Top country
US (33%)
Trend
Fluctuating

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
83
Category rank
2
Change, 3 months
-0.6%
Change, month over month
-7.2%
Digital health score
71

Details

Measured month
Aug 2026
Category
lifestyle/fashion_and_apparel
Mail visits
10,042,385
Traffic band
Dominant
Direct visits
56,174,589
Search visits
86,615,567
Small website
No
Snapshot date
Aug 1, 2026
Social visits
18,201,822
Website title
Women's Clothing, Women Fashion Sale | SHEIN USA
Brand strength
Weak
Referral visits
8,473,262
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.4% (~1,158,262 visits). Top: chatgpt.com (89%), gemini.google.com (8%), perplexity.ai (2%), claude.ai (0%).
Geo concentration
Moderately concentrated
Search dependency
Low
Consecutive months
1
Engagement quality
High
Brand keyword ratio
2/5
Website description
Exclusive discounts and the latest trends at SHEIN - Women's Dresses, Tops, Bottoms, Shoes, Plus Size and more. ✓ Free Shipping ✓ App only. 15% Off With No Min.+✓Easy returns ✓ New Arrivals Dropped Daily ✓
Country rank country
US
Digital health label
Good
Social traffic level
Moderate
Brand strength detail
Weak brand recognition with 18% direct traffic. Brand keyword ratio: 2/5.

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/dc02f885-ed13-4896-a7ff-e79e235f5de4 returns this record as JSON. POST /v1/companies/enrich returns every signal for shein.com.

{
  "signal_id": "dc02f885-ed13-4896-a7ff-e79e235f5de4",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:18:13.695+00:00",
  "company": {
    "name": "Shein",
    "domain": "shein.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "shein.com received 314M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 315771080,
      "2026-07-01": 338036308,
      "2026-08-01": 313824517
    },
    "category": "lifestyle/fashion_and_apparel",
    "relevance": 28.6,
    "ai_traffic": {
      "total_visits": 1158262,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 89.322
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 8.349
        },
        {
          "name": "perplexity.ai",
          "rank": 3,
          "share": 1.625
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.45,
      "pages_per_visit": 5.599,
      "avg_visit_duration_seconds": 284
    },
    "global_rank": 92,
    "mail_visits": 10042385,
    "country_rank": 83,
    "top_keywords": [
      {
        "cpc": 3.64,
        "name": "shein",
        "volume": 13102510,
        "estimated_value": 21633680
      },
      {
        "cpc": 0.39,
        "name": "شي ان",
        "volume": 97900,
        "estimated_value": 1074230
      },
      {
        "cpc": 3.81,
        "name": "shien",
        "volume": 458130,
        "estimated_value": 545330
      },
      {
        "cpc": 1.38,
        "name": "shein canada",
        "volume": 76400,
        "estimated_value": 256900
      },
      {
        "cpc": 1.6,
        "name": "שיין",
        "volume": 94420,
        "estimated_value": 195190
      }
    ],
    "traffic_band": "dominant",
    "category_rank": 2,
    "direct_visits": 56174589,
    "search_visits": 86615567,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 18201822,
    "top_countries": {
      "AU": 0.048,
      "BR": 0.124,
      "CA": 0.065,
      "FR": 0.04,
      "US": 0.329
    },
    "website_title": "Women's Clothing, Women Fashion Sale | SHEIN USA",
    "brand_strength": "weak",
    "change_3mo_pct": -0.6,
    "change_mom_pct": -7.2,
    "referral_visits": 8473262,
    "traffic_sources": {
      "mail": 0.032,
      "paid": 0,
      "direct": 0.179,
      "search": 0.276,
      "social": 0.058,
      "referral": 0.027
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~1,158,262 visits). Top: chatgpt.com (89%), gemini.google.com (8%), perplexity.ai (2%), claude.ai (0%).",
    "geo_concentration": "moderately_concentrated",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "Exclusive discounts and the latest trends at SHEIN - Women's Dresses, Tops, Bottoms, Shoes, Plus Size and more. ✓ Free Shipping ✓ App only. 15% Off With No Min.+✓Easy returns ✓ New Arrivals Dropped Daily ✓",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 71,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Weak brand recognition with 18% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 71: Engagement 84/100 (25%), Volume 100/100 (20%), Brand 36/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 6% of total visits (~18,201,822 visits).",
    "engagement_quality_score": 84,
    "geo_concentration_detail": "Moderately concentrated traffic: US (33%), BR (12%), CA (7%).",
    "referral_strength_detail": "Weak referral strength at 3% of traffic (~8,473,262 visits).",
    "search_dependency_detail": "Low search dependency at 28% of total traffic.",
    "engagement_quality_detail": "High engagement (84/100) with 45% bounce rate, 5.6 pages per visit, and 284-second average duration."
  }
}

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