Sherwin-Williams Unveils Program Aimed at Trade Pros

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  "detected_at": "2026-08-22T18:19:07+00:00",
  "company": {
    "name": "Sherwin-Williams",
    "domain": "sherwin-williams.com"
  },
  "data": {
    "url": "https://www.kitchenbathdesign.com/sherwin-williams-unveils-program-aimed-at-trade-pros",
    "title": "Sherwin-Williams Unveils Program Aimed at Trade Pros - Kitchen & Bath Design News",
    "excerpt": "CLEVELAND, OH - The Sherwin-Williams Company, the Cleveland-based supplier of paints, coatings and related products, has launched the “Sherwin-Williams Design+ Trade Program,” an initiative that provides designers and architects with exclusive benefits and resources, the company announced. The program, said company officials, includes complimentary samples, special trade pricing, and free delivery to personalized account support and designer-exclusive color tools. “The Sherwin-Williams Design+ Trade Program is designed to stand beside every thoughtful decision and intentional detail of a designer’s work,” said Sue Wadden, director of color marketing at Sherwin-Williams. “With exclusive benefits, expert resources, and a legacy of color expertise, we’re empowering designers and architects to achieve their vision and bring their ideas to life with ease, efficiency, and confidence.” Members will receive complimentary on-site delivery on qualifying orders, along with exclusive trade pricing on industry-leading products, the company said. Designers can order large, designer-exclusive complimentary color samples and access professional-grade tools to support specification and visualization, officials added.",
    "product": "Sherwin-Williams Design+ Trade Program",
    "summary": "Sherwin-Williams has launched the “Sherwin-Williams Design+ Trade Program,” an initiative offering exclusive benefits and resources to designers and architects.",
    "location": "Cleveland, OH",
    "planning": false,
    "image_url": "https://sola-images.s3.us-west-2.amazonaws.com/wp-content/uploads/2026/08/22131745/sherwin-williams-2025-ccoty-clove-sw-9605-kitchen-scaled.jpg",
    "confidence": 0.95,
    "product_data": {
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      "full_text": "the “Sherwin-Williams Design+ Trade Program,” an initiative that provides designers and architects with exclusive benefits and resources",
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    "published_at": "2026-08-22T18:19:07Z",
    "location_data": [
      {
        "city": "Cleveland",
        "state": "Ohio",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
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    ],
    "article_sentence": "The Sherwin-Williams Company, the Cleveland-based supplier of paints, coatings and related products, has launched the “Sherwin-Williams Design+ Trade Program,” an initiative that provides designers and architects with exclusive benefits and resources, the company announced."
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