Fairly Made, Synthesia and Bluefish win LVMH Innovation awards.
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Fairly Made, Synthesia and Bluefish win LVMH Innovation awards. Specialists in supply chain transparency, AI-powered video creation and marketing tools grabbed LVMH's tech prizes, split into three categories this year. 17 June 2026 PARIS - Fairly Made, Synthesia and Bluefish, a trio of startups specialising in supply chain transparency, AI-powered video creation and AI marketing tools, respectively, are winners of LVMH's Innovation prizes this year. The awards, which highlight new developments in key focus areas for LVMH and its stable of luxury brands, are handed out at the annual technology conference Vivatech, which takes place in France. LVMH has been a key partner to the event, now in its tenth year. The luxury group works with some 200 startups discovered at the fair, LVMH chairman and chief executive Bernard Arnault said on Wednesday. Fairly Made, which won the best impact award, helps brands trace supply chains, measure environmental impact and develop digital passports to store the information - services that have grown in demand as European regulators bulk up disclosure requirements. Synthesia, which operates in the realm of AI video creation, won the best business prize while Bluefish, which helps brands measure and influence how their products turn up in AI tools like ChatGPT and Google Gemini, took the "most promising" award. The platform used by...
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