Companies are deploying AI in customer experience faster than they can make it work
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PALO ALTO, Calif., Aug. 25, 2026 (GLOBE NEWSWIRE) -- Talkdesk®, Inc. , a leader in Customer Experience Automation (CXA), today released " The State of Agentic Automation in CX " report, revealing that AI adoption has outpaced organizations' ability to turn AI investments into business results. While 98% of organizations have deployed AI in their customer journey, only 15% combine agentic AI with cross-departmental orchestration to resolve customer needs end-to-end. This execution gap creates a dual cost for businesses - paying for isolated AI tools while also absorbing the operational expenses of unresolved customer requests. Talkdesk commissioned NewtonX to conduct a global survey of more than 250 customer experience (CX), information technology (IT), operations, and AI strategy leaders at mid-market and enterprise organizations - to understand how businesses are adapting for a human-AI hybrid workforce. The research focused on leaders accountable for both customer outcomes and the systems and operating models behind them. While AI deployment is nearly universal, the survey found that 85% of organizations lack the orchestration needed to connect AI agents, human teams, data, and workflows across enterprise systems to turn a customer's request into a fully executed resolution, and only 5% can quantify AI's impact on business outcomes. "The findings expose a widening divide...
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