Toast’s CMO is also its COO. Here’s how she makes room for both jobs

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  "signal_type": "news",
  "signal_subtype": "promotes",
  "detected_at": "2026-09-21T12:20:15+00:00",
  "company": {
    "name": "Toast",
    "domain": "toasttab.com"
  },
  "data": {
    "url": "https://fortune.com/article/toasts-cmo-is-also-its-coo-heres-how-she-makes-room-for-both-jobs/",
    "title": "Toast’s CMO is also its COO. Here’s how she makes room for both jobs",
    "author": "Ruth Umoh",
    "contact": "Kelly Esten",
    "excerpt": "Kelly Esten has held onto two C-suite titles at Toast by becoming comfortable giving other things away , a habit that helps define her leadership style. Over nine years at the restaurant technology giant, Esten has run product launches, led partnerships, and helped grow its business with larger restaurant groups. Today, she is both CMO and chief operating officer, a combination that spans two functions and pushes her to think about the digital ordering and payments company as a whole. Making room for that remit has meant regularly deciding which parts of her old jobs should no longer be hers and which tasks to offload. “I get to supervise, but I don’t get to do the work anymore,” she concedes. With two C-suite roles - first the marketing chief title and then the COO role - Esten says the operator side “certainly dominates,” making her increasingly deliberate about where she puts her “time and, more importantly, energy and attention.” Her threshold for getting into the details has risen accordingly. Esten still weighs in on work she once owned, though she tries to reserve that involvement for moments when she believes her opinion could truly change the business outcome. If decisions routinely depend on her input, she sees that as a sign that she needs to give her team more authority to make them on their own. Otherwise, she becomes the bottleneck. But giving people more...",
    "summary": "Kelly Esten, who has been with Toast for nine years, now holds the dual roles of Chief Marketing Officer and Chief Operating Officer.",
    "planning": false,
    "image_url": "https://fortune.com/img-assets/wp-content/uploads/2026/09/toastjpg.png?resize=1200,600",
    "job_title": "Chief Operating Officer",
    "confidence": 0.9,
    "published_at": "2026-09-21T12:20:15Z",
    "job_title_tags": [
      "directors",
      "management",
      "operations"
    ],
    "article_sentence": "Today, she is both CMO and chief operating officer, a combination that spans two functions and pushes her to think about the digital ordering and payments company as a whole."
  }
}

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  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"toasttab.com","limit":20}'