truist.com received 20M monthly visits with traffic from 5 countries.
What happened
Minimal AI traffic at 0.2% (~29,819 visits). Top: chatgpt.com (93%), gemini.google.com (4%), perplexity.ai (3%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic snapshot
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 19,671,592
- Month over month
- +1.7%
- 3-month change
- +4.2%
- Global rank
- 1,796
- Top country
- US (99%)
- Trend
- Consecutive growth
More from Truist
- NewsEast Coast bank to lay off dozens of workers, close Tempe facilityNews
- LayoffTruist bank cutting 253 jobs in eastern North CarolinaLayoff
- Asset saleCharlotte bank’s auto loan pivot leads to more than 200 layoffs in ArlingtonAsset sale
- 8-KTruist exits near-prime auto lending business via a recently signed transaction8-K
- Web traffictruist.com shows sustained growth with 3 consecutive months of increases, up 14% overall to 22M.Web traffic
- GlassdoorEmployees report pay scale issues and concerns about staying competitiveGlassdoor
Latest signals at other companies
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The full record
From the Signal API recordNumbers
- Country rank
- 368
- Category rank
- 1
- Change, 3 months
- +4.2%
- Change, month over month
- +1.7%
- Digital health score
- 84
Details
- Measured month
- Jun 2026
- Category
- community_and_society/philanthropy
- Mail visits
- 983,580
- Traffic band
- Major
- Direct visits
- 13,553,727
- Search visits
- 3,914,647
- Small website
- No
- Snapshot date
- Jun 1, 2026
- Social visits
- 295,074
- Website title
- Payment Relief - Home Equity Line of Credit (HELOC) | Truist
- Brand strength
- Strong
- Referral visits
- 432,775
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.2% (~29,819 visits). Top: chatgpt.com (93%), gemini.google.com (4%), perplexity.ai (3%).
- Geo concentration
- Highly concentrated
- Referral strength
- Weak
- Search dependency
- Low
- Consecutive months
- 3
- Engagement quality
- High
- Brand keyword ratio
- 5/5
- Website description
- Experiencing financial hardship? Truist is here to help with payment relief. Read our HELOC payment relief guide to learn more and get started today.
- Country rank country
- US
- Digital health label
- Excellent
- Social traffic level
- Low
Extraction
- Detected
- Jul 16, 2026
- signal_type
seo-traffic- signal_subtype
baseline
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/49bb30cc-61b8-47bb-b946-9a828f3cfb75 returns this record as JSON. POST /v1/companies/enrich returns every signal for truist.com.
{
"signal_id": "49bb30cc-61b8-47bb-b946-9a828f3cfb75",
"signal_type": "seo-traffic",
"signal_subtype": "baseline",
"detected_at": "2026-07-16T04:55:12.088+00:00",
"company": {
"name": "Truist",
"domain": "truist.com"
},
"data": {
"trend": "consecutive_growth",
"summary": "truist.com received 20M monthly visits with traffic from 5 countries.",
"traffic": {
"2026-04-01": 18883116,
"2026-05-01": 19351784,
"2026-06-01": 19671592
},
"category": "community_and_society/philanthropy",
"relevance": 5.6,
"ai_traffic": {
"total_visits": 29819,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 92.916
},
{
"name": "gemini.google.com",
"rank": 2,
"share": 3.893
},
{
"name": "perplexity.ai",
"rank": 3,
"share": 3.191
}
],
"traffic_share": 0.002
},
"engagement": {
"bounce_rate": 0.186,
"pages_per_visit": 6.922,
"avg_visit_duration_seconds": 335
},
"global_rank": 1796,
"mail_visits": 983580,
"country_rank": 368,
"top_keywords": [
{
"cpc": 5.1,
"name": "truist",
"volume": 631620,
"estimated_value": 1021000
},
{
"cpc": 3.17,
"name": "truist login",
"volume": 282430,
"estimated_value": 493190
},
{
"cpc": 3.07,
"name": "truist bank login",
"volume": 90970,
"estimated_value": 250700
},
{
"cpc": 8.27,
"name": "truist bank",
"volume": 72520,
"estimated_value": 143030
},
{
"cpc": 5.45,
"name": "truist online banking",
"volume": 33810,
"estimated_value": 69250
}
],
"traffic_band": "major",
"category_rank": 1,
"direct_visits": 13553727,
"search_visits": 3914647,
"small_website": false,
"snapshot_date": "2026-06-01T00:00:00+00:00",
"social_visits": 295074,
"top_countries": {
"CA": 0.001,
"GB": 0.001,
"IN": 0,
"MX": 0.004,
"US": 0.989
},
"website_title": "Payment Relief - Home Equity Line of Credit (HELOC) | Truist",
"brand_strength": "strong",
"change_3mo_pct": 4.2,
"change_mom_pct": 1.7,
"referral_visits": 432775,
"traffic_sources": {
"mail": 0.05,
"paid": 0,
"direct": 0.689,
"search": 0.199,
"social": 0.015,
"referral": 0.022
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.2% (~29,819 visits). Top: chatgpt.com (93%), gemini.google.com (4%), perplexity.ai (3%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "weak",
"search_dependency": "low",
"consecutive_months": 3,
"engagement_quality": "high",
"brand_keyword_ratio": "5/5",
"website_description": "Experiencing financial hardship? Truist is here to help with payment relief. Read our HELOC payment relief guide to learn more and get started today.",
"country_rank_country": "US",
"digital_health_label": "excellent",
"digital_health_score": 84,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 69% direct traffic. Brand keyword ratio: 5/5.",
"digital_health_detail": "Score 84: Engagement 100/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 2/100 (10%).",
"social_traffic_detail": "Low social traffic at 2% of total visits (~295,074 visits).",
"engagement_quality_score": 100,
"geo_concentration_detail": "Highly concentrated traffic: US (99%), MX (0%), CA (0%).",
"referral_strength_detail": "Weak referral strength at 2% of traffic (~432,775 visits).",
"search_dependency_detail": "Low search dependency at 20% of total traffic.",
"engagement_quality_detail": "High engagement (100/100) with 19% bounce rate, 6.9 pages per visit, and 335-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/49bb30cc-61b8-47bb-b946-9a828f3cfb75 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"truist.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.