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UdemyTraffic decline

udemy.com traffic declined 14% to 67M monthly visits.

Extracted by Autobound

From the Signal API record
Signal
Traffic decline

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
67,465,683
Month over month
-14.3%
3-month change
-6.9%
Global rank
528
Top country
IN (19%)
Trend
Fluctuating

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The full record

From the Signal API record

Numbers

Change, 3 months
-6.9%
Change, month over month
-14.3%
Digital health score
78

Details

Measured month
Feb 2026
Category
science_and_education/education
Mail visits
218,652
Traffic band
Major
Direct visits
148,246,023
Search visits
56,193,552
Snapshot date
Feb 1, 2026
Social visits
3,717,083
Brand strength
Strong
Referral visits
8,090,122
AI traffic detail
No AI traffic data available.
Geo concentration
Diversified
Referral strength
Weak
Search dependency
Low
Consecutive months
1
Engagement quality
High
Brand keyword ratio
0/0
Digital health label
Excellent
Social traffic level
Low
Brand strength detail
Strong brand recognition with 68% direct traffic. Brand keyword ratio: 0/0.
Digital health detail
Score 78: Engagement 88/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 0/100 (10%).
Social traffic detail
Low social traffic at 2% of total visits (~3,717,083 visits).
Engagement quality score
88
Geo concentration detail
Diversified traffic: IN (19%), US (18%), BR (8%).

Extraction

Detected
Mar 25, 2026
signal_type
seo-traffic
signal_subtype
trafficDecline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/869db4c5-5790-4887-b67e-4a332647c037 returns this record as JSON. POST /v1/companies/enrich returns every signal for udemy.com.

{
  "signal_id": "869db4c5-5790-4887-b67e-4a332647c037",
  "signal_type": "seo-traffic",
  "signal_subtype": "trafficDecline",
  "detected_at": "2026-03-25T20:51:37.286+00:00",
  "company": {
    "name": "Udemy",
    "domain": "udemy.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "udemy.com traffic declined 14% to 67M monthly visits.",
    "traffic": {
      "2025-12-01": 72464149,
      "2026-01-01": 78722120,
      "2026-02-01": 67465683
    },
    "category": "science_and_education/education",
    "relevance": 48.6,
    "engagement": {
      "bounce_rate": 0.408,
      "pages_per_visit": 5.169,
      "avg_visit_duration_seconds": 497
    },
    "global_rank": 528,
    "mail_visits": 218652,
    "traffic_band": "major",
    "direct_visits": 148246023,
    "search_visits": 56193552,
    "snapshot_date": "2026-02-01",
    "social_visits": 3717083,
    "top_countries": {
      "BR": 0.077,
      "IN": 0.192,
      "JP": 0.039,
      "MX": 0.033,
      "US": 0.175
    },
    "brand_strength": "strong",
    "change_3mo_pct": -6.9,
    "change_mom_pct": -14.3,
    "referral_visits": 8090122,
    "traffic_sources": {
      "mail": 0.001,
      "paid": 0.01,
      "direct": 0.678,
      "search": 0.257,
      "social": 0.017,
      "referral": 0.037
    },
    "ai_traffic_level": "none",
    "ai_traffic_detail": "No AI traffic data available.",
    "geo_concentration": "diversified",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "0/0",
    "digital_health_label": "excellent",
    "digital_health_score": 78,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 68% direct traffic. Brand keyword ratio: 0/0.",
    "digital_health_detail": "Score 78: Engagement 88/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 0/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~3,717,083 visits).",
    "engagement_quality_score": 88,
    "geo_concentration_detail": "Diversified traffic: IN (19%), US (18%), BR (8%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~8,090,122 visits).",
    "search_dependency_detail": "Low search dependency at 26% of total traffic.",
    "engagement_quality_detail": "High engagement (88/100) with 41% bounce rate, 5.2 pages per visit, and 497-second average duration."
  }
}

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