vanguard.com received 26M monthly visits with traffic from 5 countries.

{
  "signal_id": "aaa3064d-49c3-43e3-b2a5-9f9b0313cc72",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:18:10.747+00:00",
  "company": {
    "name": "Vanguard",
    "domain": "vanguard.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "vanguard.com received 26M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 26186683,
      "2026-07-01": 26334369,
      "2026-08-01": 25944116
    },
    "category": "finance/investing",
    "relevance": 5,
    "ai_traffic": {
      "total_visits": 114110,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 89.008
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 9.87
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 0.617
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.237,
      "pages_per_visit": 10.451,
      "avg_visit_duration_seconds": 449
    },
    "global_rank": 1088,
    "mail_visits": 856156,
    "country_rank": 246,
    "top_keywords": [
      {
        "cpc": 1.63,
        "name": "vanguard",
        "volume": 1592370,
        "estimated_value": 1523130
      },
      {
        "cpc": 4.23,
        "name": "vanguard login",
        "volume": 529550,
        "estimated_value": 685740
      },
      {
        "cpc": 2.47,
        "name": "voo",
        "volume": 1497710,
        "estimated_value": 86740
      },
      {
        "cpc": 1.73,
        "name": "vangaurd",
        "volume": 59240,
        "estimated_value": 45980
      },
      {
        "cpc": 4.28,
        "name": "vti",
        "volume": 547900,
        "estimated_value": 32820
      }
    ],
    "traffic_band": "major",
    "category_rank": 4,
    "direct_visits": 15722134,
    "search_visits": 6589805,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 570771,
    "top_countries": {
      "AU": 0.003,
      "CA": 0.005,
      "GB": 0.005,
      "TW": 0.005,
      "US": 0.922
    },
    "website_title": "Personal Advisor Wealth Management Service | Vanguard",
    "brand_strength": "strong",
    "change_3mo_pct": -0.9,
    "change_mom_pct": -1.5,
    "referral_visits": 674547,
    "traffic_sources": {
      "mail": 0.033,
      "paid": 0,
      "direct": 0.606,
      "search": 0.254,
      "social": 0.022,
      "referral": 0.026
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~114,110 visits). Top: chatgpt.com (89%), gemini.google.com (10%), claude.ai (1%), perplexity.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "Vanguard Personal Advisor Services® combines the benefits of wealth management with premier financial advice.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 81,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 61% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 81: Engagement 98/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~570,771 visits).",
    "engagement_quality_score": 98,
    "geo_concentration_detail": "Highly concentrated traffic: US (92%), GB (1%), CA (1%).",
    "referral_strength_detail": "Weak referral strength at 3% of traffic (~674,547 visits).",
    "search_dependency_detail": "Low search dependency at 25% of total traffic.",
    "engagement_quality_detail": "High engagement (98/100) with 24% bounce rate, 10.5 pages per visit, and 449-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/aaa3064d-49c3-43e3-b2a5-9f9b0313cc72 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"vanguard.com","limit":20}'