wawa.com received 3M monthly visits with traffic from 5 countries.

{
  "signal_id": "7617c515-7077-44fe-a022-b464b81be820",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:18:30.475+00:00",
  "company": {
    "name": "Wawa",
    "domain": "wawa.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "wawa.com received 3M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 3343058,
      "2026-07-01": 3330821,
      "2026-08-01": 3405005
    },
    "category": "food_and_drink/restaurants_and_delivery",
    "relevance": 6.2,
    "ai_traffic": {
      "total_visits": 9651,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 100
        }
      ],
      "traffic_share": 0.003
    },
    "engagement": {
      "bounce_rate": 0.297,
      "pages_per_visit": 4.364,
      "avg_visit_duration_seconds": 190
    },
    "global_rank": 14276,
    "mail_visits": 119175,
    "country_rank": 2854,
    "top_keywords": [
      {
        "cpc": 1.41,
        "name": "wawa",
        "volume": 169440,
        "estimated_value": 183630
      },
      {
        "cpc": 1.55,
        "name": "wawa menu",
        "volume": 13570,
        "estimated_value": 95030
      },
      {
        "cpc": 0.72,
        "name": "wawa careers",
        "volume": 6760,
        "estimated_value": 25510
      },
      {
        "cpc": 1.47,
        "name": "wawa near me",
        "volume": 11230,
        "estimated_value": 15960
      },
      {
        "cpc": 0.87,
        "name": "wawa jobs",
        "volume": 3590,
        "estimated_value": 10110
      }
    ],
    "traffic_band": "established",
    "category_rank": 62,
    "direct_visits": 1174727,
    "search_visits": 1464152,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 105555,
    "top_countries": {
      "AU": 0.003,
      "BR": 0.003,
      "CA": 0.005,
      "ID": 0.003,
      "US": 0.958
    },
    "website_title": "Home",
    "brand_strength": "moderate",
    "change_3mo_pct": 1.9,
    "change_mom_pct": 2.2,
    "referral_visits": 401791,
    "traffic_sources": {
      "mail": 0.035,
      "paid": 0,
      "direct": 0.345,
      "search": 0.43,
      "social": 0.031,
      "referral": 0.118
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.3% (~9,651 visits). Top: chatgpt.com (100%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "5/5",
    "website_description": "Fuel your day with Wawa, your all-day, everyday convenience store. Grab Built-To-Order® food and beverages, coffee, fuel services, and much more.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 70,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 70: Engagement 77/100 (25%), Volume 100/100 (20%), Brand 69/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 3/100 (10%).",
    "social_traffic_detail": "Low social traffic at 3% of total visits (~105,555 visits).",
    "engagement_quality_score": 77,
    "geo_concentration_detail": "Highly concentrated traffic: US (96%), CA (1%), AU (0%).",
    "referral_strength_detail": "Moderate referral strength at 12% of traffic (~401,791 visits).",
    "search_dependency_detail": "Moderate search dependency at 43% of total traffic.",
    "engagement_quality_detail": "High engagement (77/100) with 30% bounce rate, 4.4 pages per visit, and 190-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/7617c515-7077-44fe-a022-b464b81be820 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"wawa.com","limit":20}'