Black Friday Comes Early: Wayfair's Five-Day Mega Sale Starts July 23

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    "url": "https://www.prnewswire.com/news-releases/black-friday-comes-early-wayfairs-five-day-mega-sale-starts-july-23-302826704.html",
    "title": "Black Friday Comes Early: Wayfair's Five-Day Mega Sale Starts July 23",
    "excerpt": "Up to 80% off all things home July 23-27 BOSTON , July 16, 2026 /PRNewswire/ -- Wayfair Inc. (NYSE: W ), the destination for all things home, is kicking off its Black Friday in July event. The five-day sale brings holiday-level savings across every home category, giving shoppers a head start on some of the year's best deals without the November wait. From July 23-27, Wayfair is dropping five full days of savings across the entire site, making it the perfect excuse to score early deals on home favorites like sofas, area rugs and dining tables. Surprise flash deals will drop throughout the event, alongside major markdowns on thousands of Wayfair Verified items hand-vetted for quality by product specialists. \"We are excited to bring Black Friday savings to the summer, offering our customers some of our most significant deals of the entire year,\" said Jon Blotner, president of commercial and operations at Wayfair. \"This event pairs incredible value with a great selection, making it easy and affordable for everyone to refresh their homes and businesses just in time for the busy fall season and return to school.\" Preview Top Deals The sale will be available on Wayfair and across its family of brands, including AllModern, Joss & Main and Birch Lane. Wayfair Professional members will also have access to exclusive Pro-only deals on thousands of products. Customers can shop online...",
    "product": "Black Friday in July",
    "summary": "Wayfair is launching a five-day sales event, 'Black Friday in July', offering up to 80% off on home goods from July 23-27.",
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    "article_sentence": "Wayfair Inc. (NYSE: W ), the destination for all things home, is kicking off its Black Friday in July event."
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